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JMP Plumbing Services

Marketing Content Strategist

Career Insights for Content Marketing Specialist

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What they do

A Content Marketing Specialist develops plans and strategies for businesses' content marketing, which involves the creation and sharing of online material (such as videos, blogs, and social media posts) that does not explicitly promote a brand but is intended to stimulate interest in its products or services. Leads initiatives to drive traffic, engagement, and leads that deliver sales and customer retention.

$72,573 / year median in Texas

+17% projected growth

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Job Description

Growth Marketing Manager JMP Plumbing Services
  • McKinney, TX (on-site + field)
  • Full-time
  • $55,000-$65,000/year JMP Plumbing Services is a woman-owned, family-run plumbing company in McKinney, Texas.
We serve homeowners and commercial clients across McKinney, Allen, Plano, and Frisco, and we handle the big jobs — repipes, slab leaks, sewer lines, water heaters, and commercial work. We are hiring our first full-time marketing person to own our growth. About the role You will run our marketing, end to end. We have proven campaigns, brand guidelines, and a weekly rhythm that already work — your job is to execute them consistently, produce the content yourself (batched filming days at real job sites with company equipment; the owner and techs are your on-camera talent), keep our website and Google presence sharp, and report the numbers every week. Success is measured in leads and booked jobs — not posts published. As you learn the business, you will help shape what we do next. You will work directly with the owner. This is a player role, not a coach role. You will edit the videos and write the pages yourself. What you'll do Run our established campaigns and content calendar consistently, week in and week out. Film on planned shoot days (roughly monthly, at real job sites), then edit and publish content weekly from that footage, following our brand guidelines. Write and update website pages and posts. Manage our Google Business Profiles and social media accounts. Track leads by source and report the numbers weekly. What we're looking forRequired You have owned a growth number — leads, bookings, traffic, or revenue — and can show us what you did to move it. 2+ years of hands-on marketing for a local or small business (in-house or agency). Video editing proficiency (CapCut, Premiere, DaVinci, or similar). Working knowledge of local SEO. Based in the McKinney area and able to work on-site, including filming at job sites. Nice to have Home services, trades, or construction marketing experience. Paid ads experience (Google Ads or Local Services Ads). GoHighLevel or similar CRM experience. Compensation $55,000-$65,000/year depending on experience. Full-time. Paid time off, paid holidays, and insurance. How to apply Email jillian@jmpps.net with the subject line "Growth — [Your Name]" and include: Links to 2-3 pieces of content you personally made (video preferred), with one sentence each on the result. A short answer (150 words max): how you grew leads or revenue for a local business, with numbers. The editing software you use, and your resume. Applications without work samples will not be reviewed. JMP Plumbing Services is an equal opportunity employer.
Pay:
$55,000.00 - $65,000.00 per year
Benefits:
Health insurance Paid time off
Work Location:
In person