Front Office & Marketing Specialist

PETERSON FARMS USA ABOUT US

Peterson Farms USA is a dynamic, rapidly growing startup software company based in Waukesha, WI. Specializing in innovative solutions for the firearms industry, our flagship products Cerberus LiveScan and Merlin serve over 1300 locations nationwide. Having doubled our market presence each of the past five years. We provide cutting-edge technology solutions for Federal Firearms Licensees and other government compliance software, with a focus on exceptional customer service, technological innovation and disrupting the "big guys".

POSITION OVERVIEW

We're looking for a multifaceted Front Office & Marketing Specialist to serve as both the operational backbone and a creative driver for our growing team. This hybrid role combines critical administrative anchor responsibilities with a hands-on focus on brand visibility and social media engagement. You will manage everyday office operations, coordinate key communications, and play a vital role in elevating our visual brand presence using tools like Canva. The position also involves a small percentage of retail firearm transactions. The ideal candidate will be highly organized, visually creative, and deeply committed to customer service and growth. If you thrive in a fast-paced environment and love bringing creative ideas to life, you'll fit right in.

KEY RESPONSIBILITIESPRIMARY CLERICAL AND ADMINISTRATIVE SUPPORT

(25%): Serve as the main point of contact, managing incoming phone calls and directing them to the appropriate department. Schedule, confirm, and manage appointments for Cerberus LiveScan services. Maintain organized client records and ensure all administrative tasks are completed accurately and on time. Provide excellent customer service by answering general inquiries about products, services, and business hours. Travel coordination for our 10+ annual tradeshows. Perform other clerical duties as needed to support business operations.

RETAIL TRANSACTION SUPPORT

(10%): Assist customers with the sale of firearms and related products during peak times or when needed. Process retail transactions accurately using the POS system. Ensure all necessary firearm paperwork, specifically the ATF Form 4473, is completed and verified in strict compliance with all federal and state laws

CONTENT AND SOCIAL MEDIA SUPPORT

(65%) Assist with content calendar management for expanding audience Create and manage email campaigns and activities to grow the business Support growing social media presence and engagement Help organize and schedule social media content Coordinate with expanding team on content distribution Basic proofreading of communications Adapt content strategies to support rapid growth

REQUIRED QUALIFICATIONS

Exceptional organizational and time management skills Strong proficiency with Google Workspace and Microsoft Office Outstanding written and verbal communication skills Experience managing complex calendars and email systems Proven track record of maintaining rapid response times Ability to adapt and thrive in a rapidly growing environment

PREFERRED QUALIFICATIONS

Experience in the software or technology industry. Experience with social media management tools Prior experience with Trade show or event planning Experience with customer relationship management systems Track record of scaling processes in growing organizations

PERSONAL QUALITIES

Exceptional judgment and discretion Problem-solving abilities High level of professionalism and polish Ability to anticipate needs and take initiative Calm under pressure with excellent prioritization skills Strong attention to detail Diplomatic interpersonal skills Adaptability and comfort with rapid change Growth mindset and enthusiasm for scaling operations

THE NITTY GRITTY

This is a Day-time - part-time to full time position (approximately 30-40 hours per week) based out of our new Waukesha facility. We offer a casual and fast-paced work environment. Benefits are limited to the possibility of a SEP IRA contribution or

SIMPLE IRA

as we grow. No other benefits are offered at this time. Family-oriented work environment Opportunity to grow with a rapidly expanding company

LOCATION

Waukesha, WI Peterson Farms USA is an equal opportunity employer. This job description is intended to provide a general overview of the position and its essential functions. It is not an exhaustive list of all duties, responsibilities, or qualifications required. The company reserves the right to modify or change job duties or requirements at any time. By applying for this position, you acknowledge that you have read and understood the job description, including the company's policies and procedures. You also agree to comply with all applicable laws and regulations.

Job Type:

Part-time Pay:

$18.00 - $20.00 per hour

Benefits:

Employee discount Flexible schedule

Work Location:

In person