Media Planner/Buyer (Remote/Hybrid)

Media Planner/Buyer (Remote/Hybrid)

BVK - 3.2

Milwaukee, WI Job Details 9 hours ago Qualifications Vendor relationship building Full Job Description The Media Planner/Buyer will play a pivotal role in media planning and execution. This position involves utilizing data, fostering client relationships, and implementing traditional and digital media plans to drive successful campaigns.

Responsibilities:

Assist in guiding clients' marketing goals using syndicated, proprietary, and analyst data. Stay updated on relevant techniques and technologies for client media strategies. Provide insights on media, markets, and related dynamics. Build relationships with media vendors, ad tech communities, and publishers for idea exchange. Collaborate with media strategy and account teams to create client presentations. Maintain communication channels with clients, digital, and offline media teams. Cultivate client relationships, manage expectations, and deliverables. Contribute to work reviews and feedback sessions, representing the client's perspective. Support the execution of traditional and digital media plans, including IO creation, Google Campaign Manager setup, and trafficking. Assist in monitoring campaign performance, tracking spending, and implementing optimizations. Participate in problem-solving when necessary.

Qualifications:

Bachelor's Degree. 1-2 years of media operations experience, with a growing focus on digital channels. Familiarity with media research, planning, and buying tools (e.g., MRI/Simmons, Nielsen, ComScore, Strata, Kantar, MediaTools, Google Campaign Manager, Tableau, IAS). Awareness of current media trends and innovations. Basic understanding of digital measurement and analytics. Interest in programmatic, SEM, and paid social buying strategies.

Key Competencies:

Adaptability to diverse environments and evolving work priorities. Active listening, clear communication, and organized information delivery. Developing skills in information gathering and decision-making. Proactive approach to problem-solving and process improvement. Collaborative team player with a growing sense of motivation and productivity. Developing time management skills, setting priorities, and organizing resources. Commitment to consistent, timely work delivery and personal responsibility. Willingness to cooperate with colleagues and the organization. Adaptability in fast-paced, ever-changing work environments. Eagerness to maintain and grow performance standards with attention to detail, accuracy, and completeness.

Other duties:

Please note that this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice.