Sr. Paid Media Buyer

Experteer Overview As a Sr. Paid Media Buyer for paid social, you will drive global lead generation by managing and optimizing campaigns across Meta, LinkedIn, X, and beyond. You'll work closely with Strategy, Planning, and the in-house creative team to design high-impact ads, testing frameworks, and messaging strategies. Your data-driven approach will refine audience targeting and scale budgets to maximize ROAS. This role offers meaningful impact in a performance-focused, collaborative environment at Fisher Investments.

Compensation / Benefits

• Design, manage and optimize digital paid social campaigns across Meta, LinkedIn and X to meet client acquisition and ROAS goals
• Develop audience strategies using first- and third-party data, including segmentation, retargeting and lookalike modeling
• Analyze campaign performance data, identify trends, and implement data-backed optimizations
• Collaborate with Strategy & Planning and the in-house creative team to create high-impact ads and testing frameworks
• Lead ongoing testing across audiences, creative, formats and placements to drive incremental gains
• Partner with platform teams (Meta, LinkedIn, X) to stay ahead of best practices and opportunities Tasks
• 3+ years of hands-on paid social experience as buyer/planner, digital media analyst, or account manager
• Experience managing campaigns on Meta Ads, LinkedIn Campaign Manager, and X Ads with audience strategy, creative testing, and budget management
• Proficient in analyzing data with Excel (formulas, pivot tables)
• Experience using web analytics tools (Google Analytics, Power BI, or similar) to inform optimization decisions Key requirements
• 100% paid medical, dental and vision premiums for employee and dependents
• 50% 401(k) match up to IRS maximum
• 20 days of

PTO + 10

paid holidays

• Family Support programs including Paid Primary Caregiver Leave and fertility/family health assistance
• Back-up child, adult, and elder care
• In-office role with potential hybrid work options