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SEO Analyst/Strategist
Career Insights for Search Engine Optimization Specialist
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Scorecard
Based on Minnesota data
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What they do
A Search Engine Optimization Specialist develops and edits websites to make them more attractive to search engines and improve the rank of the website in search engine results lists. Writes and edits text and other site content. Analyzes marketing data related to search query results.
$78,380 / year median in Minnesota
+1% projected growth
Job Description
SEO Analyst/Strategist at Horizontal Talent SEO Analyst/Strategist at Horizontal Talent in Bloomington, Minnesota Posted in 10 days ago. $22.00 - $50.00 per hour Join our dynamic team as an SEO Analyst/Strategist, where you'll play a crucial role in enhancing our digital presence and driving engagement through innovative search strategies. This position offers a unique opportunity to work with cutting-edge technologies and collaborate with diverse teams to optimize our content for maximum visibility. Responsibilities Implement and optimize search strategies to boost visibility and engagement across various platforms. Conduct technical audits and apply recommendations to improve site health and performance. Enhance content for traditional search engines, answer engines, and AI-powered platforms. Perform keyword and topic research to support content development and optimization. Monitor and report on performance metrics, providing actionable insights for improvement. Collaborate with content creators and developers to ensure best practices in search optimization. Stay updated on the latest trends and developments in SEO and AI-driven search experiences. Skills 2-5+ years of experience in SEO or digital marketing. Strong analytical skills with a keen eye for detail and problem-solving. Proficiency in web analytics tools like Adobe Analytics or Google Analytics. Experience with SEO tools such as SEMrush, Moz, or Screaming Frog. Ability to manage multiple tasks efficiently and effectively. Preferred Skills Experience in the healthcare or consumer brand sectors. Familiarity with enterprise SEO platforms like BrightEdge or Conductor. Knowledge of structured data/schema markup and AI-assisted content tools. At Horizontal, we are committed to fostering a diverse and inclusive workplace where all individuals are valued and respected. We believe that diversity drives innovation and are dedicated to creating an environment that reflects the diverse communities we serve. By applying for this position, you acknowledge and agree that Horizontal Talent may contact you regarding your application using automated technology, including phone calls, SMS/text messages, or email, which may be delivered by our virtual AI recruiter, Alex. Please apply through this online posting or by visiting our Job Board at www.horizontaltalent.com/job-board. Applications will be accepted for 4 weeks. For those that join the team, we offer competitive compensation and benefits including medical, dental, vision, and retirement. Check out all we have to offer and how you can become part of the Horizontal Talent Team. The pay range for this role is $22 - $50 per hour based on qualifications and experience.