Digital Marketing Manager - SEO and Paid Search FlexEtc Dallas, TX Job Details Full-time $100,000 a year 14 hours ago Benefits Health insurance Paid time off Qualifications Competitive analysis Google Tag Manager Leading organic search traffic initiatives Managing budgets in a search marketing role Lead Conversion Marketing case studies Pay-per-click (PPC) advertising Google Search Console HubSpot Lead generation activity metrics tracking Paid search marketing Marketing controlled experiments research Search engine marketing (SEM) strategy development Paid search advertising campaigns Full Job Description FLEXETC |

FULL-TIME

| Dallas-Fort Worth, TX or Atlanta, GA (based in either market) | Light travel

COMPENSATION

$100,000 base + annual performance bonus opportunity up to $15,000 Build something with FlexEtc FlexEtc provides private warehouse suites, flexible workspaces and shared amenities for growing businesses. Across our U.S. locations, we help contractors, e-commerce brands, makers and other entrepreneurs find space to operate and grow. We are a lean, expanding company where people own outcomes, move quickly and work closely with local teams. The opportunity Be the hands-on owner of search-driven demand generation across FlexEtc locations. Success means more qualified tours and leases at an economically sensible acquisition cost—not just clicks and impressions. What you will own Plan, run and optimize Google Ads, relevant Meta campaigns, and location-level budgets. Improve Google Business Profiles, local search visibility, location pages, reviews and technical/on-page SEO. Build or direct landing-page tests and improve conversion from visit to qualified inquiry. Maintain GA4, Google Tag Manager, Search Console, call tracking and HubSpot attribution. Coordinate with sales to reconcile leads, qualified tours, completed tours and signed leases. Report weekly on spend, qualified leads, completed tours and acquisition cost by location; reallocate based on results. Launch location-specific acquisition programs ahead of new openings. What you need to succeed Direct ownership of Google Ads and SEO with verifiable outcomes: spend, lead quality, qualified tours or appointments, conversion rate, and acquisition cost; able to distinguish paid-search volume from high-intent lead quality. Working ability with GA4, Tag Manager, Search Console and conversion tracking. Comfort owning execution rather than primarily directing agencies. Helpful, not required Multi-location local-service or commercial real estate marketing. HubSpot, landing-page experimentation and reporting/dashboard tools. What success looks like You establish a measurable baseline in your first 30 days, present an action plan with your manager, and demonstrate quantifiable progress in the first 90 days. Role-specific targets will be agreed during onboarding. Compensation and benefits $100,000 base + annual performance bonus opportunity up to $15,000. Health insurance and paid time off. Bonus is performance-based, subject to plan terms, and is not guaranteed. Additional benefit details will be shared during recruiting. How to apply Submit your resume and a redacted campaign case study showing actual spend, search strategy, conversion tracking, before/after qualified leads or tours, and cost per acquired customer (or signed lease). Be prepared to discuss campaign reports during interviews. Selected candidates can expect an initial screening, a hiring manager interview, and a final discussion. FlexEtc is an equal opportunity employer.

Pay:

$100,000.00 per year

Benefits:

Health insurance Paid time off Application Question(s):

Location:

This is a hybrid role requiring 2 days per week in our Dallas or Atlanta office. Are you able to commute to one of these offices 2 days per week?

Tracking tools:

Which of these tools have you set up or maintained yourself? (Select all that apply)

Options:

GA4, Google Tag Manager, Google Search Console, call tracking, HubSpot.

Local and multi-location marketing:

Have you run local SEO or paid search for a business with multiple locations (for example, Google Business Profiles for several sites)?

Work Location:

Hybrid remote in Dallas, TX