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Job Description
Job Summary Hawaii Shoulder & Orthopedic Institute (HiSOI) is seeking an experienced Enterprise Web Developer & Senior SEO Strategist to lead the complete redevelopment of our digital presence. This is a unique opportunity to build a modern healthcare web ecosystem from the ground up. We are looking for a highly skilled professional who can architect, develop, launch, and optimize high-performance websites while driving measurable growth through organic search and patient acquisition. If you have a proven track record of building scalable websites, improving search rankings, and delivering measurable business results, we would like to hear from you. Responsibilities Website Development & Architecture Design, develop, and launch new websites using modern web technologies Build scalable, secure, and maintainable web infrastructures Optimize website performance, accessibility, mobile responsiveness, and user experience Manage hosting, deployment, monitoring, and ongoing site maintenance SEO & Organic Growth Develop and execute advanced SEO strategies for orthopedic, surgical, and healthcare service lines Implement technical SEO best practices including schema markup, semantic HTML, indexing optimization, and local SEO Improve search rankings, organic traffic, and patient lead generation Monitor search engine algorithm updates and adjust strategies accordingly Analytics & Conversion Optimization Configure and manage Google Analytics 4, Google Search Console, and related tools Analyze user behavior and conversion funnels to improve patient engagement and appointment requests Develop reporting dashboards and performance metrics Security & Compliance Maintain website security, backups, SSL certificates, and uptime monitoring Support HIPAA-conscious development practices and patient data protection Implement industry-standard security protocols and best practices Required Qualifications Proven experience building and managing websites from the ground up Demonstrated success improving organic search rankings and website traffic Strong portfolio of custom-built websites and web applications Expertise in technical SEO, local SEO, site architecture, and performance optimization Strong problem-solving, communication, and project management skills Preferred Qualifications Experience working with healthcare organizations, medical practices, hospital systems, or multi-location businesses Familiarity with HIPAA-related website considerations Experience managing SEO campaigns across multiple geographic markets Preferred Technical Experience Experience with one or more of the following: Next.js, React, Sanity, Strapi, Vercel Astro, Headless WordPress, AWS Remix, Prisma, PostgreSQL Webflow Enterprise, Finsweet, Whalesync Nuxt.js, Vue, Storyblok Additional experience with: Google Analytics 4 Google Search Console Technical SEO platforms API integrations Cloud hosting environments CI/CD deployment workflows