Overview Waxedshine is a car care detailing products manufacturer looking to take the brand to the next level utilizing marketing channels. We offer great products and need that person to come in and help "shout it from the rooftops". Are you passionate about crafting compelling digital narratives and engaging audiences across social media platforms? We are seeking a dynamic and energetic Social Media Specialist to elevate our brand presence through innovative content creation, strategic marketing, and insightful analytics. In this role, you will be the voice of our brand online, driving engagement, fostering community relationships, and amplifying our digital footprint. If you thrive in a fast-paced environment and have a knack for storytelling combined with technical expertise, this opportunity is perfect for you! Join us to make a real impact in the digital marketing landscape and help shape our brand's online success. Duties Develop and execute comprehensive social media strategies aligned with brand goals across platforms such as Facebook, Instagram, Twitter, LinkedIn, YouTube and TikTok. Create engaging content including graphics, videos, photography, and written posts using tools like Adobe Creative Suite (Photoshop, Illustrator) and media editing software. Manage social media accounts using tools like Hootsuite and Buffer to schedule posts, monitor activity, and optimize content performance. Conduct social listening to gather insights on audience sentiment, trending topics, and competitor activities to inform content strategies. Analyze social media metrics using Google Analytics, social media analytics tools, and marketing online analytics to measure campaign success and refine tactics. Implement social media advertising campaigns on platforms like Facebook Advertising to increase reach and engagement. Maintain consistent branding across all digital channels while managing community interactions through proactive communication and relationship management. Monitor digital marketing performance by tracking key metrics such as engagement rates, click-through rates, conversions, and overall media performance analytics. Collaborate with cross-functional teams including PR, content writers, graphic designers, and web developers to ensure cohesive messaging. Stay updated on industry trends related to SEO, social media marketing, media performance analytics, and new digital tools to keep strategies innovative. Requirements Proven experience in social media management with a strong portfolio demonstrating successful campaigns across multiple platforms. Proficiency in graphic design and media editing tools such as Adobe Photoshop, Illustrator, and video editing software. Solid understanding of SEO principles and keyword research techniques to optimize content visibility. Experience with social listening tools (e.g., Brandwatch) and social media management applications like Hootsuite or Buffer. Knowledge of Facebook Advertising platform along with experience in running paid campaigns for brand growth. Ability to analyze data using Google Analytics and other marketing analytics tools to assess campaign effectiveness. Excellent written communication skills with a keen eye for proofreading and content creation tailored for diverse audiences. Strong relationship management skills to foster community engagement and handle public relations effectively. Familiarity with web analytics tools to monitor website traffic related to social campaigns is a plus. A proactive attitude with the ability to multitask in a fast-paced environment while maintaining attention to detail. Join us as a Social Media Specialist where your creativity meets strategic insight! Help us craft vibrant online communities while advancing your career in digital marketing performance monitoring and social media content marketing—your voice will shape our brand's story across the digital landscape!

Pay:

$15.00 - $25.00 per hour

Benefits:

Employee discount Flexible schedule

Work Location:

In person