We are looking for a creative Social Media Specialist to help expand digital engagement for a non-profit university environment in Fullerton, California. This contract opportunity focuses on producing compelling social content, promoting campus services and events, and supporting communication efforts across a wide range of departments and auxiliary teams. The ideal candidate brings strong storytelling skills, sound editorial judgment, and the ability to turn departmental updates into clear, audience-focused content.
Responsibilities:
- Manage day-to-day publishing across platforms such as LinkedIn, Facebook, and multiple Instagram accounts, ensuring content is timely, accurate, and engaging.
- Develop original posts that spotlight programs, services, achievements, and events for university departments and affiliated service areas.
- Partner with internal teams to gather information, shape messaging, and convert updates into clear social media content, announcements, and promotional features.
- Build and maintain a content schedule that supports campaign planning, event promotion, and ongoing audience engagement.
- Attend campus activities to capture photos and short-form video for use in social and digital communications.
- Edit visual assets for publication and organize a library of approved images and video clips for future use.
- Ensure every post reflects established brand expectations, communication standards, and institutional guidelines.
- Contribute fresh ideas that strengthen reach, improve interaction, and elevate the visibility of campus initiatives and resources.