Job ID:

320738 Department

STUDENT LIFE

(IN-STLI-IUINA) Department Information About the Division of Student Affairs MISSION The mission of the Division of Student Affairs is to intentionally build an engaged, accessible, and healthy campus community through hands-on learning experiences and holistic student support. VISION To support, empower, and prepare every student for success. VALUES Student Centered We center what is best for students in our decision-making. Collaborative We understand that working together is what is best for students. Data Informed We use national and Indiana University (IU) research and data to improve and evolve. Being informed communicates our credibility and our impact. Committed We are all in. We aim to deliver consistent, high-quality experiences for students. Job Summary Department-Specific Responsibilities Responsible for the development, implementation, and evaluation of health promotion marketing and public health messaging campaigns that support the success and development of students on the IU Indianapolis campus. Develops and implements an effective marketing strategy, tracks performance, and evaluates success based on learning outcomes and health behavior outcomes. Creates a comprehensive social media strategy and maintains unit social media and online presence. Creates digital assets for web-based education and intervention programs consistent with office strategic goals. Selects and design the marketing / public health messaging approach for the office. Creates, manages, and produces a communication strategy that reaches all IU Indianapolis students, including electronic newsletters, digital signage, posters and flyers, program brochures, and university calendars. Sets marketing performance metrics and evaluate goal achievement for the office. Collaborates with student support and academic units to increase visibility and utilization of health and wellness student services. Coordinates with student support and academic units to share information and support collaborative promotion of health and wellness services. Serves as a liaison for campus partners by responding to collaboration requests and assisting with coordination of outreach initiatives, presentations, and info sessions. Helps organize and support collaborative outreach efforts, events, and tabling opportunities with campus departments. Maintains records and logs of partnerships, outreach activities, and participation for assessment and reporting purposes. Tracks inventory and distribution of wellness outreach materials used in collaborative efforts Provides direct services as a member of the health and wellness coaching staff. Meets with clients for health and wellness coaching sessions and assists in the training of student coaches. Serves as the unit lead for online engagement, campaigns, and collaboration to enhance visibility and utilization of services. Supports Health and Wellness Promotion and the Division of Student Affairs by serving on department, division, and university committees. Assists colleagues with large projects, and assists with office administrative tasks as necessary. General Responsibilities Creates and manages a comprehensive and strategic approach to digital marketing and awareness campaigns. Creates a comprehensive social media strategy and maintains unit social media and online presence. Creates and leads campaigns that include awareness and outreach events. Sets marketing performance metrics and evaluates goal achievement. Supports the administrative priorities of the office. Qualifications Combinations of related education and experience may be considered. Education beyond the minimum required may be substituted for work experience. Work experience beyond the minimum required may be substituted for education.

EDUCATION

Required Bachelor's degree in mental health, social work, student affairs, health education, or related field Preferred Master's degree in public health, health education, kinesiology, health and human services, communication, marketing or related field

WORK EXPERIENCE

Required 1 year related work experience SKILLS Required Proficient written and verbal communication skills Maintains a high degree of professionalism Demonstrated time management and priority setting skills Demonstrates a high commitment to quality Possesses flexibility to work in a fast paced, dynamic environment Seeks to acquire knowledge in area of specialty Preferred Knowledge of specific disease and lifestyle related topics such as smoking cessation, stress reduction and behavioral change Knowledge of digital marketing strategies Working Conditions / Demands This role requires the ability to effectively communicate and to operate a computer and other standard office productivity equipment. The position involves sedentary work as well as periods of time moving around an office environment and the campus. The person in this role must be able to perform the essential functions with or without an accommodation. Additional Information This position is not eligible for visa sponsorship. Work Location IU Indianapolis Indianapolis, Indiana Advertised Salary $49,000-$51,000 annually Benefits Overview For full-time staff employees, Indiana University offers a wide array of benefits including: Comprehensive medical and dental insurance Health savings account with generous IU contributions Healthcare and dependent care flexible spending accounts Basic group life insurance paid by IU Voluntary supplemental life, long-term disability, critical illness, and supplemental accidental death & dismemberment insurance Base retirement plan with generous IU contributions, subject to vesting Voluntary supplemental retirement plan options Tuition subsidy for employees and family members taking IU courses 10 paid holidays plus a paid winter break each year Generous paid time off plans Paid leave for new parents and IU-sponsored volunteer events Employee assistance program (EAP) Learn more about our benefits by reviewing the IU Benefit Programs Brochure .

Job Classification Career Level:

Core FLSA:

Exempt Job Function:

Health Services Job Family:

Health & Wellness Services Click here to learn more about Indiana University's Job Framework. Equal Employment Opportunity Indiana University is an equal opportunity employer and provider of ADA services and prohibits discrimination in hiring. See Indiana University Notice of Non-Discrimination here which includes contact information .

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812-856-1234