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Butler University

Social Media Assistant, Butler Athletics (Part-Time)

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What they do

A Social Media Strategist or Specialist develops strategies for using social media and networking sites in company marketing and advertising.

$59,076 / year median in Indiana

+8% projected growth

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Job Description

Position Overview Butler Athletics is seeking a creative, highly motivated, and detail-oriented Social Media Assistant to help tell the unique stories of our 20 NCAA Division 1 sports. This role will report directly to the Assistant Athletic Director/Digital & Creative Content and is responsible for creating and managing engaging, authentic, and time digital content for all of Butler Athletics social media channels.
Responsibilities Content Creation:
Shoot, edit, and produce high-quality short-form video content (TikTok, Reels) and photos during home athletic events.
Graphic Design:
Ability to update gameday templates and promotional materials using Photoshop, adhering strictly to Butler Athletics brand standards.
Live-Game Coverage:
Assist with real-time social media coverage (X/Twitter, Instagram Stories) during home sporting events, including capturing highlights, updating score graphics, and posting live reactions.
Social Strategy:
Stay ahead of social media trends, popular audio, and platform updates to keep Butler's accounts fresh, engaging, and culturally relevant.
Collaboration:
Partner with other full-time Content staff and numerous areas of the Athletics department to coordinate social media campaigns, match ticket-sales pushes, and highlight student-athlete achievements on social platforms. Required Qualifications Bachelor's Degree Strong communication skills Knowledge of social media management tools (Hootsuite) Ability to work flexible hours including evenings, weekends, and holidays. Organizational skills; ability to multi-task/manage several projects simultaneously while meeting deadlines Demonstrated flexibility, creativity, strategic-thinking skills; willingness to learn and take initiative Positive attitude with strong interpersonal/customer service skills Proven ability to work autonomously, collaboratively, and within a team structure. Proficiency in office software systems such as: Photoshop, Capcut, Adobe Premiere Pro, and Light Room The ability to maintain confidentiality Preferred Qualifications Attention to detail Desired candidate will have outstanding verbal communication skills and be able to work effectively with student-athletes, coaches, administrators, and other athletics staff.