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Digital Project Specialist
Career Insights for Social Media Strategist / Specialist
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Scorecard
Based on North Carolina data
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What they do
A Social Media Strategist or Specialist develops strategies for using social media and networking sites in company marketing and advertising.
$64,675 / year median in North Carolina
+10% projected growth
Job Description
Digital Project Specialist University of North Carolina
•Chapel Hill $48,000
•52,000
Grade:
13 United States, North Carolina, Chapel Hill 104 Airport Dr (Show on map) Sep 02, 2026 Posting Information Posting Information Department University Comms and Marketing-258000
Career Area Public Relations/Communications/Marketing
Is this an internal only recruitment? No
Posting Open Date 09/02/2026
Application Deadline 09/14/2026
Position Type Permanent Staff (SHRA)
Position Title Public Comm Specialist
•Journey
Salary Grade Equivalent
NC13 / GN10
Working Title Digital Project Specialist
Position Number 20015056
Vacancy ID P021343
Full-time/Part-time Permanent/Time-Limited Full-Time Permanent
If time-limited, estimated duration of appointment Hours per week 40
Work Schedule Monday
•Friday, 8:00am-5:00pm Work Location
CHAPEL HILL, NC
Position Location North Carolina, US
Hiring Range $48,000
•52,000
Pay Band Information To learn more about the pay band for this branch and role, please see the Career Banding rates spreadsheet. Notice to Applicants This position is not eligible for H-1B sponsorship.
Position Summary Information Be a Tar Heel! A global higher education leader in innovative teaching, research and public service, the University of North Carolina at Chapel Hill consistently ranks as one of the nation's top public universities. Known for its beautiful campus, world-class medical care, commitment to the arts and top athletic programs, Carolina is an ideal place to teach, work and learn. One of the best college towns and best places to live in the United States, Chapel Hill has diverse social, cultural, recreation and professional opportunities that span the campus and community.
University employees can choose from a wide range of professional training opportunities for career growth, skill development and lifelong learning and enjoy exclusive perks for numerous retail, restaurant and performing arts discounts, savings on local child care centers and special rates on select campus events. UNC-Chapel Hill offers full-time employees a comprehensive benefits package, paid leave, and a variety of health, life and retirement plans and additional programs that support a healthy work/life balance. Primary Purpose of Organizational Unit University Communications and Marketing protects and advances Carolina's reputation as the nation's first and best public research university. In partnership with leaders and colleagues across campus, the team is responsible for developing and implementing an integrated strategy to share the impact of our university's teaching, research and service that improves our state, nation and world. Areas within University Communications and Marketing include Web Planning and Production, Internal Communications, Development Marketing, Executive Communications, Strategic Communications, Marketing, Social Media, Creative Services, and the UNC Visitors Center. Position Summary UNC-Chapel Hill's University Communications and Marketing department seeks a digital content specialist to develop and publish content on its digital platforms, unc.edu, The Well and other websites. This is a perfect position for a communications professional who wants to showcase important University initiatives and programs and highlight the expertise of Carolina's world-class faculty and staff. Successful candidates will manage and share content that engages and informs the campus community and positions the University as a vibrant place to teach, learn and work. Part of the editorial and digital production team, the digital content specialist also maintains multiple websites using tools including WordPress and Photoshop. In addition, this position manages the production and distribution of a campuswide e-newsletter through Salesforce. This position will also assist with projects, resources and services that support campus, and will work closely with campus communicators, other University units and outside vendors to coordinate and facilitate these projects. Successful candidates will have excellent writing abilities, experience managing websites, strong organizational skills and the ability to meet deadlines. Minimum Education and Experience Requirements Degree in a discipline related to the area of assignment; or equivalent combination of training and experience. All degrees must be received from appropriately accredited institutions. Management Preferences Degree in public relations, communications, marketing, new media or journalism. Required Licenses/Certifications Special Physical/Mental Requirements Campus Security Authority Responsibilities Not Applicable. Position/Schedule Requirements Evening work occasionally, Night work occasionally
Special Instructions Please submit one writing sample as part of your application. Quick Link https://unc.peopleadmin.com/postings/324764
Contact Information Office of Human Resources Contact Information If you experience any problems accessing the system or have questions about the application process, please contact the Office of Human Resources at (919) 843-2300 or send an email to employment@unc.
edu Please note:
The Office of Human Resources will not be able to provide specific updates regarding position or application status. Equal Opportunity Employer Statement The University is an equal opportunity employer and welcomes all to apply without regard to age, color, gender, gender expression, gender identity, genetic information, national origin, race, religion, sex, or sexual orientation. We encourage all qualified applicants to apply, including protected veterans and individuals with disabilities.