Digital Media Producer-Engagement Specialist

Job Description:

Salary:

$50,000-52,000/year

Title:

Digital Media Producer/Engagement Specialist Classification:

Non-Exempt Scope of Position:

The Digital Media Producer/Engagement Specialist is responsible for developing and executing digital marketing strategies across web, mobile, social media, search, and video platforms. This role creates and edits engaging content that defines and strengthens workforce development in Northwest Pennsylvania, supports storytelling initiatives, and adapts strategies based on user engagement analytics. The position also requires the ability to target specific audiences through social media content and e-learning tools while analyzing campaign effectiveness to support scalable business growth and community engagement. Essential Functions Work with Job Connect staff to increase outreach through digital platforms Promote online workshops, assessments, and digital engagement opportunities Create web-forms to gather information from potential participants Prepare marketing material for virtual services using creative and innovative approaches Update various social media platforms on a daily basis Create successful relationships with internal and external partners and organizations to gather content for social media and video projects Edit and produce digital video and photographic content Manage text messaging campaigns by coordinating with vendors, creating content, sending messages, and referring engaged participants to appropriate Job Connect staff and partners Evaluate web design following web and accessibility standards Create graphics for websites and maintain website content and links Collaborate with management and development teams to prioritize needs, resolve issues, develop content criteria, and identify effective solutions Other opportunities as available Education and Experience Requirements High school diploma required; associate degree or some college preferred Adobe Premier Pro and Adobe Photoshop experience Proficient in digital video and photo editing software Videography experience Experience in updating and enhancing social media platforms Excellent project management, written and verbal communication, and technology skills Demonstrated telephone, computer, written and verbal communication skills Proficient in Microsoft Office applications Required travel statewide Able to work fully onsite, fully virtual, or in a hybrid environment Clean driving record, valid Driver's License, and reliable vehicle required Job Ad Digital Media Producer/Engagement Specialist Do you have a passion for making a difference in someone's life? Are you looking for an opportunity to use your skills, experience, and empathetic nature to work for a progressive, forward-thinking, and family-owned company where creativity is encouraged? Are you goal driven? Then the Digital Media Producer position is for you! We are seeking a dynamic and team-oriented individual to join our spirited team. In this role as a Digital Media Producer/Engagement Specialist, you will support the Northwest Pennsylvania region through the development and execution of digital marketing strategies across web, mobile, social media, search, and video platforms. The Digital Media Producer/Engagement Specialist is responsible for creating and editing engaging content that strengthens workforce development in Northwest Pennsylvania, supports audience engagement, and adapts outreach strategies. Essential Functions Work with Job Connect staff to increase outreach through digital platforms Prepare marketing material for virtual services using creative and innovative approaches Update various social media platforms on a daily basis Create successful relationships with internal and external partners and organizations to gather content for social media and video projects Manage text messaging campaigns by coordinating with vendors, creating content, sending messages, and referring engaged participants to appropriate Job Connect staff and partners Collaborate with management and development teams to prioritize needs, resolve issues, develop content criteria, and identify effective solutions Education and Experience Requirements High school diploma required; associate degree or some college preferred Adobe Premier Pro and Adobe Photoshop experience Proficient in digital video and photo editing software Videography experience Experience in updating and enhancing social media platforms Excellent project management, written and verbal communication, and technology skills Demonstrated telephone, computer, written and verbal communication skills Proficient in Microsoft Office applications Required travel statewide Able to work fully onsite, fully virtual, or in a hybrid environment Clean driving record, valid Driver's License, and reliable vehicle required Bring your expertise to EDSI where you will be able to live our values every day: Show Up, Smile and Support! EDSI is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. Our Mission Statement We must strive to create enthusiasm in our clients, see through their eyes, understand their needs and deliver more than they expect. Why We Do What We Do At EDSI

• We believe we can help our customers overcome their most challenging obstacles
• We believe in seeing through other people's eyes
• We believe that we can make a difference in people's lives
• We believe in meeting people where they are today and helping them to realize a better tomorrow
• We believe in living our professional lives in service to others EDSI (Educational Data Systems, Inc.

) is a national workforce development, training solutions and consulting company with a passion for helping great companies and communities train and retain great people. EDSI works with regions, employers and jobseekers to overcome their most challenging obstacles. Founded in 1979 and headquartered in Dearborn, Michigan, the company employs more than 800 people across the country. EDSI is a National Best and Brightest® Companies To Work For award winner. For over 45 years, EDSI has worked with workforce development agencies, regional partners and employers to assess and understand workforce development needs and deliver solutions to build better workforces. The company operates more than 120 contracts providing successful business services and jobseeker placement and retention services across the country. EDSI also provides world class training and consulting solutions to a variety of corporations, public entities and governmental agencies. Our history of success stems directly from our commitment to providing our clients with the absolute highest level of service through our diverse and talented team.