Social Media & Digital Marketing Specialist

Social Media & Digital Marketing Specialist Winter Marketing & PR Anchorage, AK Job Details Part-time | Full-time $27 - $30 an hour 1 day ago Benefits Flexible schedule Qualifications Social media advertising Teamwork Video shooting SEM campaigns Digital marketing Social media content creation Attention to detail Content scheduling Pay-per-click (PPC) advertising Marketing analytics 1 year Media buying and planning Keyword topic research Paid search marketing Communication skills Entry level Campaign performance reporting Analytics Full Job Description Job description Winter Marketing & PR is an up-and-coming marketing and public relations firm led by experienced marketing professionals and supported by a passionate, highly skilled team. Our high standards and attention to detail are just a few of the reasons clients choose to work with us. We are seeking a Social Media & Digital Marketing Specialist to handle day-to-day social media execution and digital advertising efforts across a variety of client accounts. This role is ideal for someone who is deeply engaged in social media, understands how creative and strategy work together, and takes pride in disciplined, detail-oriented execution. The right candidate brings curiosity, professionalism, and a strong desire to continuously learn and improve. Key Responsibilities Manage day-to-day social media posting for multiple client accounts across relevant platforms Execute and optimize paid social advertising, including sophisticated ad buying on Meta and other digital platforms Support Google Ads (AdWords) campaigns, including keyword research, ad development, monitoring, and optimization (training and credentialing provided) Assist with tracking performance metrics and reporting insights to inform future campaigns Stay current on social media trends, platform updates, and best practices while maintaining a professional, brand-aligned approach Collaborate with internal teams on campaign planning, creative development, and messaging Coordinate and participate in offsite client meetings, content capture, and on-location shoots when needed Assist with videography, content capture, and basic video editing for social and digital use Maintain organized content calendars, assets, and documentation across client accounts Calmly communicate clearly and professionally with clients, vendors, and internal team members ⸻ Qualifications 1-3 years of experience supporting social media and/or digital marketing efforts Working knowledge of major social media platforms and paid social advertising tools Familiarity with Meta Ads Manager; interest in learning additional ad platforms Willingness to learn Google Ads and pursue platform certifications Basic experience with video capture and editing tools (mobile or desktop-based) Strong attention to detail and ability to manage multiple projects simultaneously Clear written and verbal communication skills Reliable, organized, and comfortable working in a collaborative, fast-paced environment ⸻ Nice to Have Prior experience working in an agency or client-service environment Google Ads certification or analytics experience ⸻ Pay based on experience - starting at $27-30/hour Directly supporting:

President/Owner, Creative Director, Account Coordinators About Us:

We are a boutique marketing agency that specializes in high-quality strategy, design, and customer service. Our clients rely on us for excellence in every detail, from concept to execution.

Availability:

During normal business hours - Monday-Friday, 8:00 am-5:00 pm Alaska Time. Some evening or weekend availability may be required for deadlines or events. A person who will be successful in this role will be detail-oriented, curious, adaptable, and genuinely passionate about social media and digital marketing, with a professional and client-focused mindset.

Job Types:

Full-time, Contract Flexible schedule

Work Location:

Hybrid remote in Anchorage, AK 99515

Pay:

$27.00 - $30.00 per hour

Benefits:

Flexible schedule Application Question(s): Do you currently live in the Anchorage, Alaska area, or are you planning to relocate?

Experience:

Digital marketing: 1 year (Required)

Social Media Management:

1 year (Required)

Meta Ads:

1 year (Required)

Work Location:

Hybrid remote in Anchorage, AK 99522