Social Media Intern

Job Title:

Social Media Marketing InternPosition Grade:

Salary Range:

Unpaid. Earn academic credit if required by educational institution

FLSA Status:

NonExempt PartTime (1020 hours per week, flexible)

Department/Program:

Agency AdvancementSupervisor:

Director of Agency Advancement Location:

Rochester, NY (Hybrid)

JOB SUMMARY

Are you somebody who is driven by improving the lives of others? Would you like to make an impact in a well-run nonprofit in the greater Rochester area? If so, this could be the perfect opportunity for you! Join an organization that has been helping adults, youth and their families in our region for over 80 years. This organization is full of dedicated team members with a long history of working tirelessly to make a positive impact in our community. Under the general direction of the Director of Agency Advancement, Villa of Hope is seeking a creative, motivated Social Media & Marketing Intern to support the agencys marketing and communications efforts. The intern will assist with social media content creation, digital marketing initiatives, and storytelling to help elevate awareness of Villa of Hopes mission, programs, and impact in the community. This role provides handson experience in nonprofit marketing while contributing directly to missiondriven work.

This position, a pivotal part of the organizations overall strategy, will be responsible for carrying out all responsibilities with fidelity and accountability to the Agencys Mission, Vision, and Values in conjunction with the Sanctuary Commitments.

ESSENTIAL FUNCTIONS

Assist with planning, creating, and scheduling content for Villa of Hopes social media platforms (e.g., Instagram, Facebook, LinkedIn)Draft captions, short-form copy, and basic graphics consistent with brand voice and guidelinesSupport campaign development for events, programs, and fundraising initiativesMonitor social media engagement and assist with basic analytics and reportingCapture photos and short videos at events or programs (as appropriate and approved)Assist with website updates, email communications, and other marketing projectsCollaborate with program staff to highlight success stories and impact narrativesPerform other marketing and communications tasks as assignedOther duties as assigned by the Director of Agency Advancement

QUALIFICATIONS

RequiredCurrently enrolled in or recently graduated from a program in Marketing, Communications, Public Relations, Media, or a related fieldStrong written communication skillsFamiliarity with major social media platformsInterest in nonprofit work, community engagement, and storytellingAbility to manage multiple tasks and meet deadlinesExcellent interpersonal skills and ability to communicate professionally with a diverse group of volunteers, staff and donorsPreferredExperience with social media scheduling tools (e.g., Hootsuite, Meta Business Suite)Basic graphic design or video editing skills (Canva, Adobe, etc.)Photography or short-form video experienceUnderstanding of nonprofit or human services environments

Physical Demands:

Prolonged periods of sitting and working at a computerFrequent use of hands and fingers to operate a computer, camera, or other office equipmentAbility to communicate effectively in person, by phone, and through digital platformsOccasionally required to stand, walk, bend, or lift lightweight materials (up to 10 lbs.)May be required to attend events or program activities, including light setup or breakdownOccasional nights and weekendsReasonable accommodations may be made to enable individuals with disabilities to perform essential functions

Travel:

A drivers license or valid transportation arrangements required; mileage reimbursement provided in accordance with agency policy (if applicable)Occasional local travel within Monroe County or surrounding areas may be requiredTravel may include attending agency events, programs, or community outreach activitiesNo overnight travel is expected

COMPETENCIES

Demonstrate a strong interest in and commitment to the Sanctuary ModelLeading SelfCharacter and Courage (Integrity and Trust)-Do the right thing, because it is the right thing, even when no one is looking. Truth to Power.

Customer FocusBuild positive relationships through communication and collaborative problem solving.

Commitment to Diversity, Inclusion, Justice and EquityBelieve in the dignity and humanity of all people to reach their full potential.