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Adrian Jules Custom Clothiers

Social Media Specialist

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What they do

A Social Media Strategist or Specialist develops strategies for using social media and networking sites in company marketing and advertising.

$69,571 / year median in New York

-1% projected decline

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Job Description

Social Media Specialist Adrian Jules Custom Clothiers Rochester, NY Job Details Full-time $19 - $23 an hour 20 hours ago Benefits Health savings account Health insurance Dental insurance Flexible spending account Paid time off Vision insurance 401(k) matching Employee discount Flexible schedule Referral program Retirement plan Qualifications LinkedIn Community management Facebook Instagram Full Job Description Social Media Specialist & Content Creator Join Adrian Jules Custom Clothiers - Where Craftsmanship Meets Creativity Do you have a passion for photography, videography, storytelling, and luxury brands? Are you the type of person who sees a great story in everyday moments and knows how to capture it through engaging content? Adrian Jules Custom Clothiers is looking for a Social Media Specialist & Content Creator to help tell our story. This is more than a social media job—it's an opportunity to document the craftsmanship, heritage, and people behind one of America's premier custom clothing manufacturers. Every fitting, every garment, every client transformation, and every hand-finished detail has a story. We need someone who can capture those moments and share them with the world. What You'll Do As our Social Media Specialist & Content Creator, you'll be responsible for documenting the Adrian Jules experience every day by creating compelling content that builds our brand and drives new business. Content Creation Photograph luxury garments, fabrics, and accessories Capture client fittings (with permission) Film behind-the-scenes manufacturing and tailoring processes Create Instagram Reels, Stories, and short-form videos Produce educational and styling content Photograph seasonal collections, events, and showroom experiences Conduct interviews with clients and team members Social Media Management Manage and grow our presence across: Instagram Facebook LinkedIn YouTube TikTok (future) Responsibilities include: Planning and scheduling content Writing engaging captions Posting daily Responding to comments and direct messages Building community engagement Collaborating with industry partners and influencers Monitoring analytics and reporting performance Brand Storytelling Help showcase what makes Adrian Jules unique through content featuring: American craftsmanship Behind-the-scenes factory production Tailor spotlights Client transformations Wedding and professional styling Luxury lifestyle Fabric education Styling tips Industry events New collections and product launches Creative Direction Stay current with luxury fashion and digital marketing trends by researching: Luxury fashion brands Fashion photography and editorials Video and Reel trends Storytelling techniques Lighting and composition Luxury marketing strategies Bring fresh ideas to the team and help elevate the Adrian Jules brand.
Marketing Support Assist with:
Email marketing Blog content Event promotion Product launches Seasonal campaigns Website photography Graphic creation Marketing materials What Success Looks Like You'll help Adrian Jules become one of the most recognized custom clothiers in Upstate New York by consistently producing content that: Showcases our craftsmanship Educates and inspires our audience Builds trust in our brand Grows our online community Generates showroom appointments and new business This role is about more than creating content—it's about documenting the exceptional work happening every day inside Adrian Jules. Qualifications We're looking for someone who is: Creative and passionate about storytelling Organized and detail-oriented Self-motivated with excellent time management Comfortable interacting with clients and team members Passionate about fashion, luxury brands, and visual marketing Eager to learn and stay ahead of social media trends Preferred Skills iPhone videography DSLR photography Adobe Lightroom Adobe Premiere Pro CapCut Canva Meta Business Suite Google Drive GoHighLevel Basic graphic design Why Join Adrian Jules? For more than 60 years, Adrian Jules has been crafting exceptional custom clothing in Rochester, New York. We combine old-world tailoring with modern innovation to create garments that reflect the highest standards of quality and craftsmanship. If you're excited about luxury fashion, visual storytelling, and creating content that has a real impact on a growing brand, we'd love to hear from you. Apply today by submitting your resume, portfolio, and links to your social media or video work.
Pay:
$19.00 - $23.00 per hour
Benefits:
401(k) matching Dental insurance Employee discount Flexible schedule Flexible spending account Health insurance Health savings account Paid time off Referral program Retirement plan Vision insurance
Work Location:
Hybrid remote in Rochester, NY 14618