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Impressions Face & Body

Social Media Specialist

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Job Description

Social Media Specialist Impressions Face & Body - 3.1 Chicago, IL Job Details Full-time $70,000 a year 18 hours ago Benefits Health insurance Dental insurance 401(k) Paid time off Employee discount Referral program Qualifications Teamwork HIPAA compliance Community management Social media management HIPAA Bachelor's degree Industry trends Healthcare privacy protection Facebook Marketing analytics
Instagram Analytics Full Job Description Social Media Specialist Impressions Face & Body Region:
Chicago, IL, USA -
Midwest Region Salary:
$70,000
USD Annual Location:
On-site Vos Collection is a network of North America's premier medical aesthetics clinics, bringing together 32 distinct clinic brands under a unified vision of elevated patient care and premium brand experiences. We are building a category-defining aesthetic brand — one that combines the intimacy and expertise of individual clinic identities with the scale and ambition of an industry leading brand. We believe that world-class patient experiences, high clinical standards, and modern marketing capabilities belong together. We are building the infrastructure, the brand, and the team to make that real.
What we are about:
Vos Collection is seeking a talented and driven Social Media Specialist to join our growing team on a full-time basis. This is a rare opportunity to work at the intersection of premium medicine, cutting-edge dermatology, and the most innovative cosmetic and aesthetic treatments available. Our social content reflects the caliber and artistry of some of the most respected medical and luxury aesthetic practices in Chicago. If you are a creative self-starter with a sharp eye for aesthetics, a passion for healthcare and the world of high-end cosmetic medicine, and a proven ability to grow and engage social media communities, we want to hear from you.
What you are about:
The Social Media Specialist will be the primary driver of social media presence for our portfolio of clinics in Chicago. Working closely with our Clinic Managers, you will bring our physicians, providers, and treatments to life through high-quality, platform-native content. Strategy will be developed in close partnership with the Regional Marketing Manager, who will define the overarching direction and priorities. Your role is to bring that strategy to life with creativity, consistency, and precision, staying in regular alignment to ensure content always ladders up to broader practice goals.
Responsibilities:
Content Research & Strategy Research peer-reviewed studies, journals, and literature on facial aesthetics, skin science, beauty science, and the science of attraction. Synthesize complex scientific findings into clear, engaging narratives for broad audiences. Write detailed video scripts that balance clinical accuracy with an accessible, conversational tone. Develop and maintain content calendars and strategic plans, including a monthly calendar with a consistent, on-brand publishing cadence. Ensure brand consistency and editorial voice across all platforms and formats. Before & After Photography and Patient Journey Manage and publish content across all active social media accounts Coordinate collaboration posts and content featuring individual provider profiles Monitor platform performance metrics and provide regular reporting on key KPIs (i.e. followers, reach, engagement, conversions). Stay current on platform algorithm changes, trends, and best practices in medical and wellness social media. Video Production & Editing MShoot and edit high-quality video for short-form (TikTok, Instagram Reels) and long-form (YouTube) formats, optimized for each platform. Handle lighting, audio, color grading, motion graphics, transitions, and visual effects. Plan, shoot, and edit photo and video content featuring physicians, providers, clinic spaces, and treatments across our Chicago clinics. Repurpose and optimize content across platforms to maximize reach and relevance. Copywriting & Captions Write captions and hooks that capture attention and drive engagement. Create narrative copy that educates while maintaining a luxe, accessible brand voice. Tailor copy to each channel, from casual on TikTok to professional on LinkedIn, while maintaining accuracy and clinical credibility. Social Media Posting & Publishing Post original, on-brand content to TikTok and Instagram daily. Publish one article weekly on The Social Skin Substack and cross-post to LinkedIn with appropriate formatting and commentary. Post to YouTube, LinkedIn, Facebook, and Threads as directed by Dr. Dayan and the strategic plan. Coordinate collaboration posts and content featuring individual provider profiles. Support thought leadership materials developed for and funneled to the broader Vos Collection channels. Live Streaming & Real-Time Engagement Host and manage 1-2 live streams per week with Dr. Dayan, handling camera positioning, lighting, audio, platform connection, and backup systems. Monitor and respond to live comments, and facilitate interaction between Dr. Dayan and the audience. Capture, edit, and repurpose live content into clips, highlights, or full episodes. Community Management Monitor and respond to comments, DMs, and mentions in a timely, professional, and warm manner, representing Dr. Dayan's brand and voice. Conduct daily engagement across profiles, including patient content, partner accounts, and industry conversations. Manage spam, negative comments, and inappropriate content per brand standards and platform policies. Identify and escalate patient-related inquiries or sensitive comments in accordance with HIPAA guidelines and practice policies. Leads, Analytics & Collaboration Forward relevant leads and ad inquiries to Dr. Dayan's surgical coordinator promptly, and keep clear communication on lead status, consents, before-and-afters, and patient journey documentation. Track monthly performance (views, reach, engagement rate, click-through rate, follower growth, conversions), and report on trends, recommendations, and campaign results to Dr. Dayan. Stay current on algorithm changes, trends, and best practices in medical and wellness social media. Partner with the Regional Marketing Manager and Clinic Managers through regular check-ins, content reviews, and strategy meetings, and contribute creative ideas. Support influencer and partnership outreach as directed. Qualifications & Requirements Experience 3+ years of social media management experience, ideally in a healthcare, medical aesthetics, wellness, or luxury consumer brand context. Demonstrated track record of growing social media followings and driving measurable engagement Portfolio of original content (photo, video, reels, carousels) required. Experience working with or marketing to medical providers or clinical teams is strongly preferred. Familiarity with HIPAA considerations as they apply to social media and patient content. Skills & Competencies Proficiency in content creation tools including Adobe Creative Suite, CapCut, Canva, or equivalent. Strong on-camera direction skills; able to make physicians and providers feel comfortable and look their best. Excellent written communication and copywriting ability; strong command of brand voice and tone. Experience using native platform analytics and/or tools such as Instagram Insights, HubSpot Social, Sprout Social, Later, or similar. Culturally aware and trend-savvy; actively monitors current events, holidays, seasonal moments, and emerging trends both in popular culture and within the dermatology and medical aesthetics space to ensure content remains timely, relevant, and resonant. Highly organized with the ability to manage multiple projects, deadlines, and stakeholders simultaneously. Collaborative and professional, with strong interpersonal skills for working alongside physicians and clinical staff Self-motivated and reliable; able to work independently and manage time effectively in a hybrid environment. To Apply Please submit your resume, a brief cover letter, and links to social media accounts or a content portfolio demonstrating your work. Applications without a portfolio will not be considered.
Work Environment Location:
Chicago, IL Culture:
A collaborative, innovative, and patient-centered team where artistry and science meet
Schedule:
This is an on-site role. Work from clinic with flexibility for in clinic meetings, events, content shoots, and activations.
Job Type:
Full-time, on-site
Benefits:
401(k) Dental insurance Employee discount Health insurance Paid time off Referral program What makes this
Role Remarkable:
This is a specialist level role at a growing premium brand network. You will have the opportunity to drive relevancy and recognition for a portfolio of clinic brands and work closely with aesthetic physicians that are shaping the future through innovation, artistry, and patient care. Discounts on treatments across the Vos Collection clinic network.
Pay:
$70,000.00 per year
Benefits:
401(k) Dental insurance Employee discount Paid time off Referral program Application Question(s): Do you have 3+ years of social media management experience? (ideally in a healthcare, medical aesthetics, wellness, or luxury consumer brand context). Please specify. Please link your portfolio of original content: Do you have experience working with or marketing to medical providers or clinical teams?
Education:
Bachelor's (Preferred) Ability to
Commute:
Chicago, IL 60610 (Required)
Work Location:
Hybrid remote in Chicago, IL 60610

Benefits

  • Paid Time Off (PTO)
  • 401(k) Plans
  • Health Insurance
  • Dental Insurance