Social Media Specialist

Salary Confidential Position range in Collin County $44k - $93k Per Year Social Media Specialist

TRAXXAS MANAGEMENT LLC ET AL

Occupation:

Market Research Analysts and Marketing Specialists

Location:

MCKINNEY, TX - 75070-2424

Job Type:

Regular, Full Time (30 Hours or More), Permanent Employment

Posted:

04/29/2026 Positions available: 1

Source:

WorkInTexas

Web Site:

WorkInTexas Onsite /

Remote:

Work onsite all of the time

Updated:

05/02/2026

Expires:

05/29/2026 Job #: 17008120 Job Requirements and Properties Help for Job Requirements and Properties. Work Onsite Full Time Experience 36 Month(s) Schedule Full Time Job Type Regular Duration Permanent Employment Public Transit Available Benefits Help for . TRAXXAS is looking for a data-drivenSocial Media Specialistto join our Marketing team in McKinney, TX. This role balances high-level strategy with daily execution: 80% of your time will be spent managing the content calendar, collaborating with creative teams, and scheduling, while the remaining 20% focuses on deep-dive analytics and reporting.

Key Responsibilities Calendar & Execution:

Execute the scheduling of all social posts. Work closely with creative and video teams to ensure high-quality, brand-consistent content.

Advanced Analytics:

Utilize platforms like Sprinklr, Brandwatch, or Sprout Social to monitor engagement, perform competitor analysis, and conduct market research. Insights to

Action:

Proactively identify trends and intention behind the data. Translate these findings to improve ROI, engagement and sales.

Community Outreach:

Drive brand loyalty through active community engagement and the execution of strategic giveaways and outreach initiatives.

Trend Spotting:

Stay immersed in the evolving social landscape to generate fresh content ideas and ensure TRAXXAS remains a leader in the digital square.

Qualifications Experience:

3-5 years in marketing, with a heavy emphasis on social media management and enterprise-level analytics platforms (Sprinklr, Brandwatch, etc.). Familiar with project management tools.

Strategic Thinking:

Ability to turn social listening data into creative content concepts and proactive marketing ideas.

Communication:

Exceptional copywriting skills and the confidence to present data-backed insights to stakeholders.

Outreach Savvy:

Experience managing promotions, giveaways, and community-building tactics.

Agility:

A self-starter who thrives in a fast-paced environment and can pivot quickly based on real-time social trends.

AI Usage:

We expect AI to be used in some capacity for this role but should not be a crutch. Instead, a tool to be faster and more efficient, augmenting your existing experience and expertise.

Logistics Type:

Full-Time, On-site (McKinney, TX HQ).

Schedule:

Monday-Friday; must be flexible for occasional travel for events or video shoots.