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Powersports Dealership Manager

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Hernley’s Polaris & Indian Motorcycle / Best Line Powersports

Elizabethtown, PA (In Person)

$80,000 Salary, Full-Time

Posted 2 days ago (Updated 6 hours ago) • Actively hiring

Expires 6/16/2026

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Job Description

Powersports Dealership Manager Hernley’s Polaris & Indian Motorcycle / Best Line Powersports 2 Eagle Pkwy, Elizabethtown, PA 17022 $70,000
  • $90,000 a year
  • Full-time $70,000
  • $90,000 a year
  • Full-time We are currently seeking a Dealership Manager to join the growing team at Hernley's PolarisIndian Motorcycle in Elizabethtown, PA.
We carry Polaris and Indian, and we are investing in this location because we see a real path forward with the right operator at the wheel. The industry is soft right now, which is exactly why we are hiring someone serious. Soft markets reward disciplined dealerships, and we plan to be one.
The Job:
Run Hernley's in E-town. Own the P&L. Lead the team. GROW the business.
Who You Are:
A real dealership operator. You have run a store, or led a major department inside one, with P&L accountability. Could be powersports, auto, RV, equipment, or another retail category that runs on a dealership model. The brands change; the muscles don't. You read a financial statement as comfortably as a build sheet, you build plans and hit them, and you would rather coach a team to a great quarter than be the hero on every deal. You are competitive and steady, and you know that the best dealerships feel like the product they sell.
Your Responsibility:
Dealership P&L. Revenue, gross, expense control, inventory health, and operating margin. You set the plan with the General Manager, hit the numbers, and explain the variance clearly. The team. Roughly six to eight people across sales, parts, service, and back office. You hire, develop, run a useful weekly cadence, and address performance issues early. Onboarding, performance management, and when necessary, separations all happen in line with company policy. The customer experience. Showroom standards, test rides, follow up discipline, CSI scores, online reviews, and the energy of a Saturday morning showroom. Sales and finance. With no dedicated F&I seat, you and the sales team present OEM financing cleanly and compliantly, and improve finance penetration quarter over quarter. Inventory and OEM programs. Order well, age well, protect gross, and work the Polaris and Indian programs (co-op, spiffs, seasonal pushes) like they are yours. Be a working manager, not a screen watcher. You step into sales, parts, and service when the team needs cover. Technicians own the wrenching; you keep everything else moving. Daily operations. Opening, closing, and everything in between. You are present, on the floor, and visible to the team and customers.
Required:
Three plus years of dealership leadership experience with real P&L exposure Demonstrated success leading across sales, service, and parts, not just one silo Strong communication, organization, and team leadership skills Comfort with a modern DMS, ideally Lightspeed, and dealership financial reporting Valid driver's license Willingness to work a minimum of 50 hours per week including Saturdays Extra consideration given if: You have powersports background. You have existing Polaris or Indian Motorcycle relationships. You have F&I or OEM finance program experience You have a personal riding life
Schedule and Compensation:
This is a full-time role with a minimum commitment of 50 hours per week including Saturdays. Annual salary range of $70,000
  • 90,000 depending on experience, potential for bonus based upon P&L performance of the store.
Benefits Include:
Medical, Dental, Vision, and Prescription 401(k) with partial company match Short-Long-Term Disability Basic and supplemental life insurance Employee Assistance Program Employee Discount Paid vacation, sick time, and holidays Company provided uniforms Boot and tool Reimbursement Why work at Hernley's? At Hernley's Polaris and Indian Motorcycle of Elizabethtown, we strive to incorporate leading-edge technology into our business while keeping the well-being of our employees and customers at the forefront of our operations. We believe that it takes great employees to build a great organization and we're passionate about helping our people grow professionally and embrace teamwork in everything they do. Our culture is based on our corporate values and centers on job satisfaction, diversity, and a shared responsibility to serve the customer.

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