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Indicate Media
Media Relations Account Executive
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What they do
An Account Executive manages communications with business clients that buy services from a company, such as advertising or banking services, or manages sales accounts. Works with a set of clients over time, and recruits new clients. Promotes products developed specifically for a client, such as an advertising campaign, or matches clients with available services or products.
$80,068 / year median in the U.S.
-13% projected decline
Job Description
Media Relations Account Executive Indicate Media - 4.0 Montclair, NJ Job Details Full-time $65,000 - $80,000 a year 7 hours ago Benefits Profit sharing Health insurance Paid time off 401(k) matching Qualifications Public relations experience within technology industry Employee relationship building B2B Full Job Description Full time, fully remote role in the United States, starting salary at 65k to 80k annually, based on experience. Please apply only if you have direct, hands-on experience in the Public Relations industry within B2B Tech. Company Overview Indicate Media is a B2B tech public relations and content development agency. We partner with innovators across enterprise technology, AI, DefenseTech, energy, industrial technology, and adjacent sectors to transform complex ideas into credible narratives that influence the audiences who matter. In an AI-driven world, visibility alone is not enough. Organizations must be understood, trusted, and consistently positioned across earned, owned, and AI-powered channels. We combine strategic PR, technical content, and deep industry expertise to help our client partners build that authority. Role Overview We are seeking an Account Executive to drive high-impact media coverage and brand visibility for innovative companies in Defense Tech, Energy, Sustainability and Climate, Industrial Manufacturing, and B2B Tech. You will own the day-to-day media relations strategy and execution, building deep relationships with journalists and editors, identifying story opportunities, crafting compelling pitches, and connecting client leaders and SMEs with the right media at the right time. This is a hands-on role where your success is measured by placements secured, relationships built, and the visibility you generate for our client partners. We're not looking for someone who plays by the old school rules of outreach. We want someone who is forward thinking, who knows traditional media and finds opportunity in new spaces like Substack, Bluesky, newsletters, and emerging communities. Someone who can tap existing relationships and forge new ones. Someone who earns coverage with storylines that matter.
What You'll Own Media Outreach & Engagement:
Build and Maintain Journalist Relationships:
Develop and nurture direct relationships with key editors, journalists, and reporters across top-tier tech and business publications. Understand their beats, editorial calendars, and content needs so you can position our client stories strategically and consistently.Tell Stories That Resonate :
Craft narratives that resonate with B2B enterprise audiences and align with industry trends. Translate complex technology into stories that matter: product innovations, executive insights, market shifts, company milestones. Execute both strategic, planned pitches and quick-turnaround newsjacking opportunities.Secure High-Impact Coverage:
Develop and execute media campaigns that position client partners at the forefront of their industries. Close coverage, track results, and maintain a strong pipeline of active pitches across your journalist network.Represent Client Partners:
Facilitate introductions between journalists and client executives or SMEs. Prepare briefing materials, coordinate interviews, and ensure smooth execution so client partners are positioned as trusted authorities in their space.Strategic Ideation and Opportunity Identification Monitor and React:
Stay plugged into industry news, breaking announcements, and trending topics. Identify newsjacking opportunities and emerging narratives where client partners can credibly contribute perspective or leadership.Drive Campaign Execution:
Manage media campaigns from concept through placement. Coordinate timing, track outreach, follow up on pitches, and close wins. Keep client partners informed on strategy, progress, and upcoming placements.The Winning Traits Master of Enterprise Tech Storytelling :
You bring deep industry knowledge in SaaS, cloud, infrastructure, AI/ML, cybersecurity, process automation, and adjacent B2B tech domains. You understand customer problems, competitive dynamics, and what stories will resonate with enterprise buyers and decision-makers. Connected and Credible withMedia:
You have established relationships within tech and business media. Journalists know you, trust you, and take your pitches seriously. You understand the media landscape, editorial needs, and how to get your calls returned.A Collaborative Communicator :
With exceptional communication and interpersonal skills, you build and nurture lasting relationships, not just with client partners and media, but also within our team. Whether you're engaging with top-tier journalists, collaborating with stakeholders, or brainstorming with colleagues, you foster trust, alignment, and influence to drive business outcomes and PR success.Qualifications Education & Experience :
A Bachelor's degree in Business, Marketing, Journalism, Communication Studies, or a related field OR at least 5 years of hands-on experience in B2B Tech Media Relations.Proven PR Expertise :
5+ years of experience in B2B Tech Public Relations, with a track record of securing impactful media coverage.Industry Engagement :
Willingness to occasionally travel for client events and industry conferences, representing brands and building relationships.Tech-Savvy PR Skills :
Familiarity with PR CRM systems and media databases is a plus, helping to streamline media outreach and campaign tracking. At Indicate Media, we don't just get stories placed - we create narratives that matter in an AI-driven world. If you're passionate about media relations and want to shape the future of tech storytelling, apply, and let's start the conversation. Indicate Media is an equal opportunity employer and does not discriminate against employees or applicants on the basis of an individual's race, gender, sex, color, religion, national origin, ethnicity, citizen status, age, disability, marital status, gender identity, sexual orientation, military or veteran status, or any other status protected by applicable law. Benefits Competitive Salaries Health Insurance 401k with Match Company Events Education Fund Mentorship Profit Sharing Paid Time OffBenefits
- Paid Time Off (PTO)
- 401(k) Plans
- Employee Stock Options (ESOs)
- Health Insurance