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Lifecycle Marketing Coordinator
Career Insights for Advertising and Marketing Coordinator
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Scorecard
Based on Illinois data
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What they do
An Advertising and Marketing Coordinator develops advertising and marketing sales strategies and coordinates materials needed for advertising and marketing sales. Coordinates communication with clients. May plan and create advertising or marketing materials including digital content.
$61,578 / year median in Illinois
-9% projected decline
Job Description
The Lifecycle Marketing Coordinator will support the Email Team in planning, and executing email campaigns to drive sales and profitability. Assist with strategy, scheduling, reporting, and process improvements. This is an on-site position (Monday through Thursday) based out of our Northbrook, IL office with the flexibility to work remotely on Fridays. A day in the life as a Lifecycle Marketing Coordinator... Manage and maintain project schedules and track progress of all email, SMS and Push Notification sends, from initial creative through to development and deployment Initiate creative briefs for all email campaigns Route email creative through stakeholder approval process and collaborate with Design team on changes Review all email proofs for content and design accuracy Assist in strategic planning and test plan development to optimize email channel performance Support the email marketing team with reporting for weekly/monthly/ad hoc campaign reporting Assist with the management of email messaging calendar and schedule adjustments Assist cross-functional teams with email related questions for addressing customer communication issues and troubleshooting email programs Stay up to date on email best practices and research the competitive landscape to identify new opportunities What you'll bring to the table… Strong problem solving, organizational and analytical skills Ability to multi-task in a dynamic, fast paced environment Strong project and time management skills Strong written and oral communication and interpersonal skills Team player with collaborative mindset and ability to work effectively with cross-functional teams We'd love to hear from you if you have… 1 year of hands on experience in developing digital marketing campaigns Proficiency with MS Office Suite and/or Google Workspace Experience using ESP tools, such as ExactTarget/Salesforce Marketing Cloud, Responsys, Silverpop or CheetahMail