Marketing Coordinator, Events & Visual Content

LINAK A/S

• 3.

9 Louisville, KY Job Details 23 hours ago Benefits Paid parental leave Paid holidays Disability insurance Dental insurance 401(k) Tuition reimbursement Paid time off Parental leave Vision insurance 401(k) matching Life insurance Qualifications Marketing project management Basic graphic design principles Research Digital marketing tools Trade show promotions Public relations trade shows Managing design projects Visual communication design Managing projects Professional art or design Technical Proficiency Full Job Description General information

Location:

USA, Louisville LINAK® provides electric actuation solutions that improve people's quality of life and working environment. Linear movement might be the simplest movement in the world. And yet, perfecting something simple is one of the hardest challenges. This is, however, what we strive to do every day at LINAK. With our innovative actuator solutions, we bring movement to hospital beds, office desks, medical applications, comfort beds and some of the strongest industrial application. With more than 2,400 dedicated LINAK employees worldwide, we offer a global presence spiced with local understanding. We are responsible in what we do

• towards customers, employees and the environment. Creating trust is a natural part of who we are. We always look for ways to make it easier for our customers to engage with us. Our solutions move people
• their work and their lives. We Improve Your Life! The Marketing Coordinator
• Events and Visual Content is responsible for planning, coordinating, and executing trade shows, customer events, and marketing initiatives while managing the development of visual marketing assets.

This role serves as the primary liaison between internal stakeholders, external agencies, freelancers, and vendors to ensure marketing materials are delivered on time, on brand, and aligned with business objectives. The ideal candidate combines strong organizational and project management skills with an eye for design and branding. They may create graphics directly, leverage AI-powered design tools, or coordinate external creative resources to produce high-quality visual content.

Major Responsibilities:

Tradeshow and event management Coordinate the execution of industry trade shows, customer events, facility tours, and internal company events. Develop and manage comprehensive event plans, coordinating all pre-event, on-site, and post-event activities with SBU Marketing Consultants and key stakeholders. Coordinate event themes, booth design, layouts, displays, and attendee engagement activities that support business objectives and showcase products effectively. Manage all event logistics, including registrations, travel, shipping, inventory, installation, dismantling, packing and unpacking crates, storage, vendor coordination, reservations, payments, and documentation. Manage relationships with exhibit houses, agencies, printers, shipping providers, venues, and contractors to ensure successful event execution. Research new exhibit concepts, attendee engagement strategies, competitors, and industry best practices to continually improve event effectiveness, ROI, and customer experience. Track budgets, event performance metrics, and ROI, providing post-event analysis and recommendations for future improvements. Support internal employee events and special projects in collaboration with HR, the Social Committee, and other cross-functional teams. Visual Content & Graphics Management Develop and maintain visual marketing assets that align with brand standards. Create graphics, advertisements, social media visuals, trade show signage, and digital content as needed. Utilize AI-powered creative tools to improve efficiency and accelerate content development. Coordinate graphic design projects with external agencies, freelancers, photographers, videographers, and production partners. Review and approve creative deliverables to ensure brand consistency and quality according to our CVI. Maintain organized libraries of marketing assets, brand resources, and design templates. Support photo and video content management for marketing campaigns and events. Lead additional marketing projects and responsibilities as assigned.

Requirements:

A Bachelor's Degree in Marketing, Communications, Graphic Design, Business or related field or equivalent experience. Experience coordinating events, trade shows or large projects from planning through execution. Strong organizational and project management skills with the ability to manage multiple priorities simultaneously. Basic graphic design and visual content creation experience Strong attention to detail and commitment to accuracy. Excellent communication and interpersonal skills with a strong customer service mindset. Highly resourceful self-starter who works effectively independently and as a part of a team. Strong problem-solving skills and the ability to think quickly in dynamic situations. Technical aptitude and a comfort learning new marketing technologies and tools. Reliable, accountable and able to follow through on commitments. Willingness to travel approximately 10-12 weeks per year and work occasional evenings or weekends as events require. Prefer experience with Adobe Creative Suite, Canva, or similar design platforms. Prefer experience leveraging AI-powered creative tools for content development. Prefer experience working with vendors, agencies and external partners.

Screening Requirements:

Criminal Background Check, Basic Skills, and Education The benefits of employment at LINAK include: Medical Insurance, Life Insurance, Dental Insurance, Vision Insurance, Paid Time Off, Paid Holidays, Maternity and Paternity Leave, Short-Term Disability, Long-Term Disability, 401(k) Plan with Company Contribution, Teladoc, Tuition Reimbursement, Special Incentive Plans, Onsite Workout Room and Flex Time. Check out our Facebook page at https://www.facebook.com/linakusinc/ for more information! Visit

LINAK CAREER

page to get further information about job opportunities or learn more about our products on the

ACTUATOR ACADEMY

platform. LINAK provides innovative actuation solutions that improve people's quality of life and working environment. We are globally recognised for high quality, technically advanced and innovative products. LINAK has more than 2,000 dedicated employees and LINAK is represented in countries all over the world through distributors and subsidiaries. We have production sites in Denmark, the USA, China, Slovakia and Thailand

• and we are continuously expanding our markets.

The results LINAK has achieved through the years are based on a set of values, which define what we stand for. We place great emphasis on our values and every second year we measure how well we live up to them. The LINAK Group is divided into 4 segments organised as individual business units: MEDLINE & CARELINE, DESKLINE, TECHLINE and HOMELINE.