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Transwestern

Marketing Coordinator

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What they do

An Advertising and Marketing Coordinator develops advertising and marketing sales strategies and coordinates materials needed for advertising and marketing sales. Coordinates communication with clients. May plan and create advertising or marketing materials including digital content.

$62,031 / year median in Maryland

-8% projected decline

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Job Description

Marketing Coordinator Transwestern is a vertically integrated commercial real estate firm dedicated to serving investors, partners and clients through expertise in investment, development, brokerage and property management. Our experience spans diverse property types, including logistics, multifamily, retail, mixed-use, healthcare, office, data centers, hotel, and life sciences. Across 35 offices nationwide, our team is united by a culture that cultivates agility, mutual trust and high performance.
POSITION SUMMARY
Transwestern's Mid-Atlantic region is seeking an experienced, enthusiastic, and highly collaborative individual to join our team as a Marketing Coordinator. This role supports Transwestern's business development efforts, as well as existing client agency leasing efforts under the direction of the Marketing Director and senior leadership. The ideal candidate is an excellent communicator, proactive problem solver, and a strategic thinker.

The Marketing Coordinator is responsible for creating qualifications packages, proposals, presentations, marketing brochures, email campaigns, event signage, and other deliverables, both in print and digital formats, across multiple platforms. It requires one is proficient with InDesign and capable of visual storytelling, as well as strong project management skills, and an exceptional ability to partner with business line leaders and producers. Candidates must be committed to internal client service, poised under fast-paced pressure, and have a positive, flexible attitude.

This role is responsible for developing, managing, and implementing business development materials and marketing initiatives for a variety of brokers. In addition, this person will support the on-site coordination of external events as needed. The ideal candidate is a highly creative individual with the ability to implement client-focused marketing collateral in a fast-paced environment in support of regional marketing initiatives and business development.
POSITION ESSENTIAL FUNCTIONS
  • Proficiency in Adobe InDesign required.
  • Work with Transwestern leadership, business lines, and other marketing team members, to design, write, and produce marketing materials: qualifications, proposals, presentations, brochures, tombstone ads, eblasts, websites, flyers, etc.
  • Assist in the creation of content including client communications, business development materials, and internal messaging.
  • Perform multiple marketing efforts against rapid and frequent deadlines.
  • Participate in implementation of external client events for the region.
  • Prepare memorandums, proposals, and other documents using various Adobe and Microsoft programs—InDesign, Acrobat, Adobe Express, MS Word, MS Powerpoint, MS Excel, etc.
  • Assist with property research on CoStar.
  • Develop and produce property tour books and surveys using LeaseUp.
  • Work with brokerage team in administration of sales process: database management, electronic marketing distribution, mail merges, and written proposals.
  • Prepares items in relation to marketing meetings and events, including but not limited to, creation and assembly of documents for distribution, attendance confirmations, and interacting with attendees to address questions or issues on an event.
  • Monitor competitors' marketing materials and incorporate best practice changes as needed.
POSITION REQUIREMENTS
Education:
  • Bachelor's degree in Marketing, Graphic Design, Communications, or related field.
Experience:
  • A minimum of three years of professional experience.
  • Strong knowledge of marketing, communications, advertising, and/or graphic design.
Qualifications:
  • High proficiency using the Adobe Creative Cloud family, particularly InDesign, Photoshop, Illustrator, and Acrobat DC/Pro required.
  • Proficiency in Microsoft 365 products -Word, PowerPoint, Excel, Outlook, Teams required.
  • Experience with project management tool Monday preferred
  • Excellent analytical, problem solving, and communication skills.
  • Ability to work with diverse project teams, on multiple deadlines, and in a fast-paced work environment.
  • Strong production skills—for inhouse produced collateral—and knowledge/communication of print requirements for out-of-house produced collateral of all scales.
  • Ability to change course/direction on projects or at a moment's notice reprioritizing tasks and timelines.
  • Ability to provide strategic thinking and recognize competitive advantage opportunities for Transwestern and our clients, leveraging these in marketing and communications collateral.
  • Upbeat personality, positive attitude, and work well in a team environment.
Physical Skills:
  • Requires some lifting of office - related supplies (up to 25lb.
)
Salary Range:
$55,000 to $65,000
WORK SHIFT: