Marketing & Social Media Coordinator Bassy & Co Real Estate Rochester, MI Job Details Part-time $18 - $22 an hour 5 hours ago Qualifications Google Workspace Attention to detail Facebook Event marketing Instagram Full Job Description Job Summary Bassy & Co. is looking for an organized, creative, and detail-oriented Social Media & Marketing Admin to support our real estate team's marketing, listings, events, and client outreach. This role is a mix of social media, marketing, listing coordination, database marketing, and administrative support . We are looking for someone who can take ownership of recurring marketing tasks, keep projects moving, and make sure the Bassy & Co. brand is consistently represented across all platforms. The ideal candidate is comfortable working in a fast-paced real estate environment, managing multiple projects at once, and balancing creativity with strong attention to detail. Key Responsibilities Social Media & Brand Marketing Manage and maintain Bassy & Co. social media presence Create, schedule, and publish consistent social media content Develop marketing content for listings, closings, team updates, events, community content, and other brand initiatives Help maintain a consistent Bassy & Co. brand and voice across marketing platforms Coordinate content needs with agents and team leadership Assist with creating graphics, marketing materials, flyers, and digital content Listing Marketing & MLS Support Enter and maintain listings in the MLS Coordinate professional photography requests Coordinate sign installation and removal Submit listing documents for compliance Complete and maintain Zillow Showcase listings Assist with marketing new listings, open houses, price adjustments, and other listing updates Ensure listing information and marketing materials are accurate and launched on time Email & Database Marketing Manage and maintain marketing campaigns within Follow Up Boss (FUB), including: Closed Transaction Nurture 36 Touch Campaign 8x8 Campaign Review Request Campaigns Create and distribute email marketing for: New listings Open houses Buyer wish lists Client and database communication Team announcements and events Sales & Agent Support Materials Maintain and update the Bassy & Co. Listing Presentation Assist with development and maintenance of the Buyer Presentation Prepare appointment folders and supporting marketing materials Create and update agent recruiting materials Assist with materials needed for agent attraction and recruiting efforts Events & Relationship Marketing Assist with planning, promotion, and marketing for agent attraction events Coordinate marketing for client appreciation events Create invitations, email campaigns, social media content, and promotional materials for events Support the Bassy & Co. Vendor Partner Program Maintain communication and marketing materials for vendor partners What We're Looking For The right person for this role is someone who is: Highly organized and able to manage multiple deadlines Creative with a strong eye for clean, professional marketing Comfortable working independently and taking ownership of projects Detail-oriented, especially when working with listing information and marketing materials Comfortable learning and using multiple technology platforms A strong written communicator Able to work in a fast-moving environment where priorities may shift Proactive rather than waiting to be told every next step Consistent and dependable with recurring marketing responsibilities Preferred Experience Experience with real estate is helpful but not necessarily required. Familiarity with any of the following is a plus: Canva Follow Up Boss (FUB) MLS platforms Zillow Email marketing platforms Instagram, Facebook, and other social platforms Google Workspace Real estate listing and transaction processes What Success Looks Like Success in this position means our agents can focus more of their time on clients, appointments, and sales while knowing that the team's marketing and listing systems are being handled consistently. Listings are launched correctly and on time. Social media stays active. Marketing campaigns are running. Events are promoted. Presentations and recruiting materials stay current. Most importantly, the Bassy & Co. brand remains professional, recognizable, and consistent across every client and agent touchpoint.

Pay:

$18.00 - $22.00 per hour Expected hours: 20.0 - 25.0 per week

Work Location:

Hybrid remote in Rochester, MI 48307