Job Overview We are seeking a dynamic and energetic Social Media and Marketing Coordinator to elevate our brand presence across digital platforms. In this role, you will craft compelling content, manage social media channels, and implement innovative marketing strategies to engage our audience and drive brand awareness. Your passion for digital marketing, combined with your creative flair and analytical mindset, will help us connect with our community and achieve impactful results. This paid position offers an exciting opportunity to grow your skills in a fast-paced, collaborative environment dedicated to innovation and excellence. Regular on-site collaboration with other team members is required. This is a great opportunity for someone who loves wellness/natural health products and wants to make a real impact on a growing small business. Duties Develop, curate, and schedule engaging content across multiple social media platforms to boost brand visibility and audience engagement. Develop content that speaks to different customer types--retail shoppers, wholesale buyers, and bulk purchasers. Monitor social listening tools to gather insights on brand perception, industry trends, and competitor activities. Manage social media advertising campaigns on platforms like Facebook, Instagram, TikTok, etc., including setting up targeting parameters and optimizing ad performance. Analyze social media metrics and marketing analytics to measure campaign success, identify growth opportunities, and refine strategies accordingly. Collaborate with the creative team to produce high-quality graphics, videos, and media content using Canva and CapCut or other tools. Conduct keyword research and SEO best practices to enhance content discoverability across digital channels. Collaborate with the team on seasonal promotions, launches, and sales goals. Create email marketing campaigns and promotions. Manage online store presence and product listings. Regular on-site collaboration with other team members . Stay current on Social Media trends and Wellness/Health Industry news. Skills Proficiency in social media management tools for scheduling, monitoring, and reporting. Knowledge of social media platforms including: Facebook, Instagram, LinkedIn, TikTok, and others. Experience with digital marketing performance monitoring using Google Analytics, web analytics tools, and media performance analytics. Skilled in content creation—writing compelling copy, editing videos with media editing tools, and designing graphics for diverse audiences. Familiarity with social listening techniques to track brand sentiment and industry trends effectively. Knowledge of social media marketing strategies including paid advertising campaigns like Facebook Advertising. Ability to analyze marketing online analytics for continuous improvement of campaigns and content strategies. Excellent proofreading skills combined with a keen eye for branding consistency across all digital assets. Preferred Experience with ecommerce platforms such as Shopify or WooCommerce. Basic email marketing platform experience. Join us as a Social Media and Marketing Coordinator to harness your creativity, sharpen your analytical skills, and make a meaningful impact through innovative digital marketing!

Pay:

$20.00 - $30.00 per hour

Benefits:

Employee discount

Work Location:

Hybrid remote in Arcola, MO 65603