Equipment Specialists Inc. (ESI) is looking for a Marketing and Content Coordinator to build and run a consistent content presence across LinkedIn, YouTube, Facebook, and TikTok.

This is a hands-on role:

shooting and editing video and photos of real jobs and the company's demo truck, writing copy, and keeping a steady publishing cadence. You will be the person who turns what's happening in the shop every day into content that shows the DC-area market why ESI is the upfitter to call. What You'll Own Weekly content capture and posting across LinkedIn, Facebook, YouTube, and TikTok Shooting and light editing of video and photos on customer jobs and the demo truck Writing clear, engaging copy for posts, case studies, and captions Maintaining a content calendar and consistent posting cadence Coordinating with the shop floor and sales team to identify which jobs are worth capturing and when Managing the customer permissions process for featuring vehicles, businesses, and testimonials Tracking basic performance metrics and reporting monthly on what content is driving inbound interest What We're Looking For Comfortable shooting and editing video and photo content on a phone or basic camera setup Strong, clear writing skills, able to turn a job or a feature into a compelling short story Self-directed and organized: able to keep a content calendar moving without close supervision Experience with scheduling tools and basic social media analytics Comfortable in a shop environment, talking with technicians and customers to gather content Prior experience in B2B, trades, construction, fleet, or industrial marketing is a plus, but not required First 90

Days:

What Success Looks Like A consistent posting cadence is up and running across all core channels A customer permissions process is in place and being used on every relevant job The first customer testimonial series is published At least one piece of content is directly tied to an inbound inquiry Why ESI ESI is a family-owned company with over 40 years of history in the region, and a leadership team genuinely invested in doing things right, not just fast. You will have real ownership of this role and direct access to leadership, rather than being one voice buried in a large marketing department. To Apply Please apply through Indeed and include your resume. If available, include examples of past content work (video, photo, or written). Applications and all related correspondence will be handled through Indeed.

Pay:

$22.00 - $30.00 per hour Expected hours: 40.0 per week

Benefits:

401(k) 401(k) matching Dental insurance Health insurance Paid time off

Work Location:

In person