Winery Equipment Sales Manager Sonoma County, CA |

Hybrid Compensation:

Base $100-120K plus bonus A leading global supplier of premium winery equipment is seeking an experienced Sales Manager to lead commercial activities throughout assigned territories. This is an excellent opportunity for a sales professional with winery equipment sales experience, capital equipment sales experience, or strong technical sales experience within the wine industry.

The position is based in Sonoma County, California, and requires travel throughout Northern California and other assigned territories. Position Summary The Sales Manager is responsible for proactively managing and growing equipment sales within the assigned territory, developing existing winery relationships, prospecting for new business, and providing consultative technical solutions. The successful candidate will understand winery operations and be comfortable discussing equipment solutions with winemakers, cellar managers, winery executives, consultants, and other decision-makers. Key Responsibilities Manage and expand relationships with existing winery customers while developing new accounts throughout the territory. Work directly with winemakers, cellar managers, winery executives, consultants, and project stakeholders to identify current and future equipment needs. Evaluate winery operations, processing workflows, existing equipment, and infrastructure to identify opportunities for upgrades, replacement equipment, and process improvements. Recommend technical equipment solutions for grape processing, destemming, sorting, pressing, pumping, material handling, bottling, labeling, tanks, and related winery operations. Develop new business through regular customer visits, prospecting, networking, referrals, and cold outreach. Present equipment capabilities and clearly communicate advantages related to efficiency, durability, innovation, maintenance, performance, and service. Develop customized equipment proposals, specifications, quotations, and presentations. Work closely with service, logistics, management, suppliers, and technical teams to ensure accurate equipment specifications and successful project execution. Manage the complete sales and order process from initial opportunity and quotation through delivery, installation, commissioning, and customer training. Help customers identify opportunities to improve throughput, reduce downtime, streamline processes, and improve overall operational efficiency. Develop and execute an effective territory sales strategy to achieve revenue and profitability objectives. Participate in wine industry trade shows, conferences, networking events, and customer demonstrations. Collaborate with leadership and global product teams on market opportunities, product improvements, and new product introductions. Qualifications Winery equipment sales, capital equipment sales, technical equipment sales, industrial processing equipment sales, or closely related experience. Winery equipment sales experience is highly desirable. Strong understanding of winery operations, industrial equipment, mechanical systems, or processing equipment. Experience selling capital equipment and managing longer, consultative sales cycles strongly preferred. Bachelor's degree in engineering, industrial technology, business, or a related discipline preferred; equivalent industry experience will be considered. Established relationships within the Northern California wine industry are a plus. Must be based in, or able to work from, Sonoma County, California. Why Join the Team? Represent a globally recognized portfolio of premium winery equipment. Work with innovative, high-quality processing and production solutions. Develop long-term relationships with leading wineries and industry professionals. Join a collaborative, entrepreneurial organization with opportunities for professional growth and meaningful industry impact. Benefits 401(k) 401(k) matching Health insurance Dental insurance Vision insurance Flexible spending account Paid time off Cell phone reimbursement #

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About Us For over 50 years, Nelson Connects has empowered employers and job seekers to achieve their unique versions of success. Our commitment to excellence, integrity, compassion, and innovation has made us a trusted partner in connecting jobs, people, and communities. The remarkably talented and dedicated people of Nelson Connects are building on the rich history of this company to define the future of our industry, and we can't wait to work with you. We are Nelson Connects, and our purpose is your success.

Pay & Benefits Transparency:

Nelson Connects provides compensation ranges for all job postings in accordance with applicable federal, state, and local pay transparency laws. The compensation range listed represents a good faith estimate of base pay at the time of posting for the specific position and work location, or locations where the role may be performed. Eligible temporary associates may have access to medical, dental, vision, HSA, EAP, life/AD&D, short-term disability, 401(k) retirement plan options, commuter benefits, paid sick leave where mandated, and other state or locally required benefits, subject to eligibility requirements. Where applicable, postings will describe any additional benefits, paid leave, bonus or incentive opportunities, commissions, and other forms of compensation specific to that position. Actual compensation offered may vary based on skills, experience, worksite location, shift, and other legitimate business factors.

Fair Chance Hiring:

Nelson Connects will consider qualified applicants with arrest and conviction records in a manner consistent with applicable federal, state, and local fair chance and ban-the-box laws.

Temporary Assignment Disclosure:

For temporary or temporary-to-hire assignments, the job posting will identify the worksite location, anticipated schedule, pay rate or range, nature of the assignment, and other information required under applicable state or local law.

Equal Employment Opportunity & Accommodation:

Nelson Connects is an equal opportunity employer. Employment decisions are made without regard to race, color, religion, sex (including pregnancy, sexual orientation, gender identity), national origin, age, disability, genetic information, veteran status, or any other status protected under applicable law. At Nelson Connects, we welcome applicants of all abilities and are committed to ensuring that every aspect of our hiring and interview process is accessible and supportive. If you require a reasonable accommodation to assist in your job search or application process, please contact us at peopleoperations@nelsonconnects.com for assistance.