Senior Living Sales and Marketing Director

Sales & Marketing Director Charter Senior Living of Southern Pines -

Thomasville, GA Pay:

$50,000 - $60,000/year + Bonus Potential Drive Occupancy. Build Relationships. Make an Impact. We're looking for a results-driven Sales & Marketing Director with senior living experience who knows how to turn leads into move-ins and relationships into long-term trust. At Charter Senior Living, our mission is simple: To Enhance the Human Spirit — for both our residents and our employees. This role is ideal for someone who thrives in a fast-paced, relationship-focused environment , understands the urgency of occupancy goals , and can independently manage a full sales funnel from inquiry to move-in . What You'll Do (Core Responsibilities) Drive occupancy growth through proactive sales and outreach strategies Manage the full sales cycle : lead generation → tours → follow-up → move-in Conduct professional, high-converting tours for prospects and families Build and maintain referral partnerships (hospitals, rehab centers, physicians, community groups) Execute local marketing initiatives and events to generate qualified leads Maintain consistent follow-up cadence using CRM/ATS systems Collaborate with the Executive Director to meet and exceed census goals Track and report on lead sources, conversion rates, and pipeline health Represent the community with professionalism, urgency, and compassion What We're Looking For Prior senior living, healthcare, or hospitality sales experience (preferred) Proven track record of meeting or exceeding sales/occupancy goals Strong closing skills and follow-up discipline Ability to manage multiple leads and priorities simultaneously Highly organized, self-motivated, and results-oriented Excellent communication and relationship-building skills Comfortable working both in the community and out in the market

Compensation & Benefits Base Salary:

$50,000 - $60,000/year

Bonus Potential:

Performance-based incentives tied to occupancy Get Paid Daily with ZayZoon Free Medical Insurance Plan Medical, Dental, Vision Insurance Paid Time Off + Holiday Pay Referral Bonus Program Career Growth Opportunities Stable schedule with leadership support A workplace where your voice is heard and valued Why Join Charter Senior Living? A culture that truly lives its values: Serve with Heart | Serve with Purpose | Serve with Courage | Have Fun While Serving Meaningful work that directly impacts residents and families A team environment that feels like family—not just a workplace "It truly feels like a family at Charter. The residents are an extension of my family now." Success Profile (Who Excels in This Role) You follow up relentlessly—no lead goes cold You're energized by closing and hitting targets You build trust quickly with families making emotional decisions You don't wait for leads—you create them If you're ready to take ownership of occupancy, build strong community relationships, and grow your career in senior living sales—we want to talk to you. #RPINDEED