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Lorien Elkridge
Assisted Living Sales Director
Career Insights for Director of Sales
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What they do
A Director of Sales directs and is responsible for performance of sales for an entire organization. May manage sales managers. Plans and directs sale of products or services to customers. Coordinates sales distribution. Establishes sales territories, quotas and/or goals for staff, and provides training for sales representatives.
$194,642 / year median in Maryland
-8% projected decline
Job Description
Assisted Living Sales Director 3.5 3.5 out of 5 stars 7615 Washington Boulevard, Elkridge, MD 21075 $60,000
As the Assisted Living Sales Director, you will manage the full sales cycle—from first inquiry through move‑in—while building strong referral relationships and increasing community awareness throughout the Columbia, MD market.
Schedule Full-time, 40 hours per week Weekend availability as needed
- $65,000 a year
- Full-time Lorien Elkridge 378 reviews $60,000
- $65,000 a year
- Full-time Assisted Living Sales Director | Lorien Elkridge Lorien Elkridge is seeking an experienced and compassionate Assisted Living Sales Director to drive occupancy growth while guiding seniors and their families through a thoughtful, consultative sales process.
As the Assisted Living Sales Director, you will manage the full sales cycle—from first inquiry through move‑in—while building strong referral relationships and increasing community awareness throughout the Columbia, MD market.
Schedule Full-time, 40 hours per week Weekend availability as needed
Compensation & Benefits Base Salary:
$60,000- 65,000 (salaried) Uncapped commission potential — total earnings of $100,000+ Paid Vacation, Sick, and Personal Days Paid Holidays Medical, Dental, and Vision Insurance HRA and FSA Employee Assistance Program (EAP) 401(k) with 50% employer match Tuition Assistance Key Responsibilities Conduct community tours for prospective residents, families, and referral partners Guide prospects through the assisted living sales process from inquiry to move‑in Build and maintain strong referral relationships to support admissions and census growth Monitor occupancy levels and apartment availability Achieve occupancy goals and support annual budget projections Review community philosophy, policies, procedures, and residency agreements Coordinate admissions paperwork and move‑in logistics Maintain accurate CRM documentation and lead tracking Ensure timely follow‑up on all phone, CRM, and internet‑based leads Plan and execute internal and external marketing initiatives Engage in consistent external business development efforts within the local market Qualifications Prior experience in assisted living sales, senior living sales, or healthcare sales Memory care sales experience preferred Strong customer service mindset with empathy for seniors and families Proven success meeting or exceeding sales and occupancy goals Excellent verbal and written communication skills Knowledge of senior living regulations and admission processes Proficiency with CRM systems and marketing tools Experience with external business development and referral outreach Welcome to Lorien Elkridge , one of the best-rated nursing homes in the region, as recognized by U.
Award-Winning Care:
Proudly recognized as "Best Assisted Living" and "Best Retirement Community" by The Daily Record's Reader Rankings. Lorien Health Services is an Equal Opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, national origin, disability, or protected Veteran status.Job Type:
Full-time Pay:
$60,000.00- $65,000.