A Catering Sales Manager solicits new catering customers through traditional and non-traditional sales techniques. Other important duties include booking, selling, planning and coordinating all special social events while assuring the highest level of customer service.
Company Overview Nestled within a sprawling 2,600-acre estate, Mountain Lake offers breathtaking vistas, historic charm, and a vibrant outdoor community. Renowned for hosting weddings, corporate retreats, family reunions, and special holiday buffets, the lodge is a beloved destination for guests seeking memorable experiences amid natural beauty and warm hospitality.
Department:
Sales & Marketing Reports To:
Assistant Hotel Manager Dotted Line Reporting:
General Manager Supervises:
Events & Wedding Manager FLSA Status:
Exempt (Salary)
Employment Status:
Full-Time Position Purpose The Sales & Catering Manager serves as the resort's primary revenue generator for group business, weddings, retreats, conferences, reunions, catering functions, social events, and destination experiences while providing leadership for event planning and execution. This position develops new business opportunities, maximizes occupancy and catering revenue, and collaborates across departments to deliver exceptional guest experiences. Organizational Structure General Manager (Strategic Oversight) ↓ Assistant Hotel Manager ↓ Sales & Catering Manager ↓ Events & Wedding Manager The position works closely with the Communications & Social Media Manager, Marketing Manager, Director of Food & Beverage, Food & Beverage Manager, Executive Chef, Front Office, Recreation, Spa, Housekeeping, Engineering and Accounting teams. Essential Functions Generate group, wedding, retreat and catering business. Conduct site tours and prepare proposals and contracts. Coordinate Banquet Event Orders and event execution. Collaborate with culinary, marketing and operations teams. Maintain CRM records and sales forecasts. Represent Mountain Lake at trade shows and community events. Leadership Competencies Leadership Communication Strategic Thinking Revenue Generation Relationship Building Teamwork Integrity Passionate Hospitality Revenue & Sales Goals Group Room Nights ADR Growth Wedding Revenue Catering Revenue Banquet Revenue Retreat Revenue New Account Production Repeat Business Catering & Wedding Responsibilities Coordinate weddings and receptions Develop menus with Executive Chef Review floorplans and timelines Conduct pre-event meetings Ensure exceptional execution Supervisory Responsibilities Directly supervises the Events & Wedding Manager and provides coaching, performance management, training, scheduling coordination, event planning oversight, and sales process compliance. Physical Demands Stand and walk extensively, lift up to 25 pounds, navigate uneven terrain, work indoors and outdoors, and use computers and phones regularly. Work Environment Full-time salaried leadership position requiring nights, weekends, holidays, and extended hours during peak business periods. Performance Metrics Sales Production Client Satisfaction Repeat Business Forecast Accuracy BEO Accuracy Team Collaboration Achievement of Budgeted Revenue Goals Equal Employment Opportunity Mountain Lake is an Equal Opportunity Employer committed to an inclusive workplace. Join us at Mountain Lake where your leadership will shape unforgettable experiences for our guests! We're committed to fostering a vibrant team environment that values innovation, dedication, and excellence in hospitality.
Pay:
$55,000.00 - $60,000.00 per year
Benefits:
401(k) 401(k) matching Dental insurance Employee discount Flexible schedule Health insurance Life insurance Paid time off Retirement plan Vision insurance
Experience:
Hotel Sales:
3 years (Required) Ability to
Commute:
Pembroke, VA 24136 (Required) Willingness to travel: 25% (Required)
