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Chief Revenue Officer
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ActiveProspect, Inc.
Austin, TX (In Person)
Full-Time
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Job Description
Chief Revenue Officer (CRO) About ActiveProspect ActiveProspect is on a mission to make consent-based marketing the most effective and trusted channel for customer acquisition. Our platform helps companies acquire customers at scale while ensuring compliance, transparency, and performance across a complex partner ecosystem. We operate across two complementary platforms:
- ActiveProspect Platform — lead acquisition, orchestration, and compliance for performance marketers and publishers
- InfutorData Solutions — identity, enrichment, and consumer intelligence for marketers, data providers, and enterprises Together, we connect consent, identity, and performance data to maximize the value of every lead.
- Performance marketing (AP) — high-velocity, partner-driven ecosystem
- Data and identity (Infutor) — enterprise, data-driven sales The CRO must unify these into a single commercial strategy while building a partnership-led growth engine across data providers, technology platforms, and marketplaces. Responsibilities Revenue Strategy & Growth
- Own and execute revenue strategy across both platforms
- Build a predictable, data-driven revenue engine (pipeline, forecasting, conversion)
- Scale from $110M to $250M+ ARR
- Evolve pricing across subscription, usage, and data monetization models
- Drive new growth across segments, markets, and partnership channels Sales & Revenue Leadership
- Lead revenue across direct and indirect channels
- Align two GTM motions: high-velocity performance marketing and enterprise data sales
- Improve pipeline quality, win rates, and productivity
- Own the full lifecycle: acquisition → expansion → retention Partnerships & Ecosystem Growth
- Build and scale a partnership-driven revenue engine across referrals, revenue-sharing, channel sales, and marketplace integrations
- Establish partnerships as a core revenue lever for pipeline, distribution, and growth
- Align ecosystem strategy across both AP and InfutorData Integration & Expansion
- Lead commercial integration of InfutorData (VMS)
- Drive cross-sell across performance and data customers
- Unify positioning across consent, identity, and lead performance Executive Leadership
- Partner with CEO and leadership team on growth strategy
- Present revenue performance and forecasts to the board
- Build and scale a high-performing revenue leadership team Qualifications Required
CRO / SVP
Revenue / senior sales leadership experience in B2B- Track record scaling revenue in data, marketing, or platform businesses
- Experience across both enterprise sales and high-velocity / transactional sales
- Strong forecasting and operational discipline Highly Relevant
- Marketing data, identity, or enrichment platforms
- AdTech, MarTech, or lead generation ecosystems
- Data monetization / data-as-a-product companies
- Experience selling to marketers, data buyers, or regulated industries (insurance, lending, financial services)
- Experience building partnership-led or ecosystem-driven revenue models Leadership Traits
- Strong commercial judgment across multiple GTM motions
- Ability to translate data into customer value
- High execution intensity and accountability
- Deep understanding of buyer needs
- Experience scaling distributed teams ActiveProspect is an Equal Opportunity Employer committed to diversity and inclusion in the workplace.