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Gray Media, Inc.

MEDIA EXECUTIVE - WBNG

Career Insights for Outside Sales Representative

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What they do

An Outside Sales Representative represents and sells products or services on behalf of a company. Recruits new customers, presents information to demonstrate product value and persuade buyers, negotiates prices, confirms sales agreements, and works to meet company sales goals. Meets with customers directly, and travels to generate new sales and maintain contact with customers.

$98,044 / year median in New York

+0% projected growth

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Job Description

About Gray Media:
Today, we are a growing multimedia company headquartered in Atlanta, Georgia. We are the nation's largest owner of top-rated local television stations and digital assets serving 117 full-power television markets that collectively reach approximately 37% of US television households. The portfolio includes 80 markets with the top-rated television station and 100 markets with the first and/or second highest-rated television station in average all-day ratings across 116 of such markets that were measured by Nielsen in 2025. We also own the largest Telemundo Affiliate group with 46 markets and Gray Digital Media, a full-service digital agency offering national and local clients digital marketing strategies with the most advanced digital products and services. Our additional media properties include video production companies Raycom Sports, Tupelo Media Group, and PowerNation Studios, and studio production facilities Assembly Atlanta and Third Rail Studios. We understand that life needs balance. That is why we offer our employees and eligible family members a comprehensive benefits package, including: Comprehensive Medical(Rx), Dental, and Vision Coverage Health Savings Account with Company contributions Flexible Spending Account Employer-paid life and disability benefits Paid parental leave benefits Adoption and Surrogacy Benefits 401(k) Plan, including matching and profit-sharing contributions Employee Assistance Program Voluntary benefits, including Hospital Indemnity, Critical Illness, Accident Insurance, and supplemental life insurance coverage Paid Time Off, including Relocation PTO Focus on
Caring Salary/Wage:
$40,000/yr +
Commission Shift and Schedule:
Mon. - Fri. (or at Manager's Discretion)
Job Type:
Full-Time About WBNG:
WBNG is the CBS affiliate in Binghamton, NY, also carrying the subchannels of The CW, MeTV, Court TV, Grit, and Outlaw. For over 75 years, WBNG has been a pioneer for new technology and at the pinnacle of breaking news coverage.
Job Summary/Description:
WBNG-TV, the CBS affiliate in Binghamton, NY, has an opening for an energetic, self-motivated Media Executive in our sales department. If you're looking for an opportunity that allows you to control your own income, rewards hard work, and you have the desire to work for the #1 media company in Binghamton, NY, then this is the position for you! WBNG offers one of the best training programs in the community to help you become productive right from the start. If you have the ability to set appointments with local business owners, we'll show you how to succeed with this career. Media Executives work directly with local businesses to achieve marketing goals and are responsible for selling television commercial airtime and a suite of digital products to new and existing accounts through our multi-media outlets, WBNG (CBS), Binghamton's CW, MeTV and wbng.com. Duties/Responsibilities include but are not limited to:
  • Develop television and digital advertising plans that grow local business
  • Build a rapport with clientele, provide excellent and timely customer service
  • Develop, maintain, and prospect new business from traditional and non-traditional advertisers located in the Binghamton market
  • Negotiate advertising rates within guidelines set by the sales management team
  • Perform client services, including but not limited to, avail presentations, package preparation, copywriting, credit applications, collections
  • Perform other duties as needed or as directed by sales management
Qualifications/Requirements:
  • Good communication skills, both written and verbal, solid computer skills
  • Reliable transportation, a good driving record, and a valid driver's license.
  • Outside sales experience is a plus.
If you feel you're qualified and want to work with a great group of people, go to https://gray.tv/careers#currentopenings , you may type in the job title, station call letters, or click on "apply now" , upload your resume, cover letter, and references (Current employees who are interested in this position can apply through the Gray-TV UltiPro self-service portal ) WBNG-TV/Gray Media is a drug-free company
Additional Info:
Gray Media provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, or genetics. In addition to federal law requirements, Gray Media complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training. Gray Media expressly prohibits any form of workplace harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status. Improper interference with the ability of Gray's employees to perform their job duties may result in discipline up to and including discharge. Equal Opportunity Employer This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.