Social Media & Digital Marketing Specialist

Position Summary:

This is a dynamic, multi-disciplinary role that goes beyond social media. While you'll be managing and designing social content, you'll also be responsible for producing a wide range of marketing materials, including brochures, flyers, videos, trade show graphics, signage, and digital ads. This role is ideal for someone with a background in both marketing and graphic design who can manage multiple client accounts in a fast-paced agency environment and stay organized under deadlines. You will work closely with a collaborative team of designers, developers, and marketing professionals.

Location:

This is a full-time, in-house position based in Wilmington, NC. (We are not considering freelancers or independent contractors.)

Key Responsibilities:

Create, schedule, and manage social media content across platforms (Facebook, Instagram, LinkedIn, etc.) Design and produce brochures, flyers, print ads, digital banners, signage, and trade show graphics Collaborate with team members to brainstorm and execute marketing strategies Develop and maintain monthly content calendars for multiple clients Write and edit marketing copy, including social captions and print materials Monitor performance metrics, track engagement, and adjust content as needed Maintain consistency in brand messaging and visual style across all channels Manage multiple projects simultaneously while meeting deadlines

Requirements:

1-3 years of experience in marketing, social media, or a related field Proficient in Canva, Photoshop, Illustrator, and CapCut Familiarity with social media scheduling tools (Meta Business Suite, Hootsuite, Buffer, or similar) Strong understanding of social media platforms and visual marketing Ability to design for both digital and print media Excellent writing, communication, and organizational skills Ability to work independently and as part of a team

Preferred Skills:

Experience in a client-facing or agency environment Basic knowledge of Meta Ads or Google Ads Experience with WordPress or website content updates

Benefits:

Pay:

$41,600 p/yr - $47,840 p/yr Medical and Dental Insurance Paid Time Off (PTO)

Paid Holidays About Us:

GM Web Services is a locally rooted digital marketing agency specializing in website design, branding, and digital strategy. We serve a wide variety of clients and pride ourselves on high-quality service, clear communication, and strong connections within the communities we support.

To Apply:

Please submit your resume, a brief cover letter, and a portfolio of your work. In your cover letter, include a short description of a project or campaign you are proud of.

Your portfolio should include: 2-3 examples of social media content or campaigns 1-2 examples of marketing materials such as brochures, flyers, digital ads, or trade show graphics

Job Type:

Full-time Pay:

$41,600.00 - $47,840.00 per year

Benefits:

Dental insurance Health insurance Paid time off Ability to

Commute:

Wilmington, NC 28403 (Required) Ability to

Relocate:

Wilmington, NC 28403: Relocate before starting work (Required)

Work Location:

In person