Social Media Manager

Full job description We're building an industry-leading automotive aftermarket brand that people can't ignore. Now we need someone to help us tell better stories, grow our audience, and bring the LEGEND brand to life for the people who rely on their vehicles every day. The Role This isn't a "post and schedule" job. You'll own how our brand shows up—every day, across every channel. You'll blend sub-brands, content pillars, and messaging seamlessly—BedBoss, Van Upfits, Legends of the Road, Built on LEGEND—all anchored to one thing: the LEGEND badge. What You'll Do Build & Grow the Brand Grow and engage our audience through daily content (stories, reels, posts, giveaways) Turn attention into community—and community into demand Create Premium Content Design and curate a clean, intentional grid Build stories and posts that feel premium—not templated Shoot, edit, and produce content (photo + video) Tell the Full Story Capture everything—from manufacturing to end use Make someone 10,000 miles away feel exactly who we are and where we're going Bring Legends of the Road to life through real people and real stories Operate Across Formats One day: carousels breaking down how we solve fleet/customer problems

Next:

Instagram stories + reels

Next:

coordinating shoots using internal talent Drive Creative Strategy Reuse and remix content intelligently Pull inspiration from brands doing it right Bring humour and personality (without chasing bad trends) Expand Reach Support influencer and collaboration strategy Help us grow as we expand deeper into the truck world Contribute to merch strategy and brand extensions What You're Good At You understand social deeply—what works and why You have a sharp eye for design, branding, and storytelling You can edit, curate, and create at a high level You're comfortable on camera and behind it You notice details others miss—and know they matter You think like both a creator and a strategist Bonus If You Have experience in the automotive aftermarket or truck world Have worked with influencers or built brand collaborations Have helped grow a brand account with real results

Location Preferred:

Tillsonburg, ON (HQ) Also open to: Burnsville, MN or remote for the right person The Goal Build a brand that: People recognize instantly People trust People want to be part of If this sounds like you, reach out. We are committed to ensuring equal access and opportunity for all applicants. If you require accommodation at any stage of the recruitment process, please let us know and we will work with you to meet your needs.

Pay:

$60,000.00 - $75,000.00 per year

Benefits:

Dental insurance Health insurance Paid time off Vision insurance Application Question(s): Why is now the right time to look for a new opportunity? The hours are 7:30am to 4:45pm Monday to Thursday and 6:30am to 3:45pm on Fridays. Does this work for you?

Work Location:

In person