Specialist IV - Events and Sponsorship Engagement Specialist

Requisition:

202600129S Occupational Category (Staff Positions Only):

Technical/Para-Professional Hiring Salary:

Monthly-Staff Department:

Alumni Relations & Annual Giving General Requirements:

Bachelor's degree in public relations, marketing, advertising, or a related field. Two years of fundraising, event management, sponsorship solicitation, marketing, or related experience. Knowledge of university alumni relations and database management is preferred. A combination of education, experience, and training that would produce the required knowledge and abilities could be considered.

Nature & Purpose of Position/Usual Duties:

Performs advanced specialist duties for the Office of Alumni Relations & Annual Giving to secure high-level sponsorship support for alumni association activities and events. Primary Responsibilities (Staff Positions Only): Manages sponsorship identification, acquisition, and stewarding relationships for long-term partnerships. Creates a sponsor benefit package tailored for levels of support for each alumni activity/event. Assists the Associate Director of Events in developing event marketing strategies, creating benefit packages, and planning and executing sponsorship deliverables. Provides planning and logistical support for special events and community outreach projects. Attends to the details of special event implementation and follow-up, collaborating. Responsible for the planning and implementation of the SHSU Annual Golf Tournament and the SH 79 Awards program. Develops and implements a corporate partner sponsorship strategy. Identifies event-funding opportunities and secure financial commitments for funding of major events. Identifies, cultivates, solicits, and stewards alumni and donors, specifically related to raising funds to support events. Develops and maintains strong relationships with the existing/previous sponsor to ensure their continued engagement and satisfaction. Creates structured processes and procedures that directly align with and drive progress toward sponsorship goals. Must be able to work in a database environment to maintain accurate records to ensure the integrity of financial reports. Maintains complete and accurate sponsor listings. Utilizes the existing email platform to create targeted sponsor appeals. Collaborates with the internal communications team to develop and refine sponsor letters. Evaluates traditional sponsorship methods and develops innovative strategies to increase positive results. Proven ability to consistently meet deadlines, organize calendar-driven tasks, and manage multiple competing priorities. Works with the Development office to identify potential sponsors. Works with University Administration and College Deans to foster continued and ongoing sponsorship support for activities and events. Attends alumni and university events as needed to cultivate and maintain sponsor relationships. Identifies, creates, and implements an