Sr Product Manager

• Summary
• The Senior Products Manager drives the development and management of banking products for both Academy Bank and Armed Forces Bank, with special expertise and emphasis on the credit card suite of products.

The credit card product focus will also encompass offerings related to the Embedded Banking operation. The Senior Products Manager works closely with cross-functional teams, including production teams, data analysts, Client Experience, IT, compliance, and marketing to ensure that the Bank's products are profitable, meet market demands, deliver exceptional value to our clients, integrate seamlessly into the tech stack, and meet all regulatory requirements. Leads cross-functional, cross-organizational teams to develop and launch products into the market across the entire organization and through all appropriate channels.

• Responsibilities
• Represents the product organization in executive level forums, providing strategic recommendations and performance updates.
• Owns the end to end product strategy for all consumer banking products, with emphasis on credit cards and Embedded Banking.
• Defines long term product roadmaps, ensuring alignment with corporate vision and financial objectives.
• Leads enterprise level market research efforts to identify emerging trends, regulatory shifts, and competitive opportunities.
• Drives innovation initiatives to expand product capabilities, enhance digital experiences, and strengthen the Bank's competitive position.
• Serves as the senior owner of the Bank's credit card portfolio, directing product design, pricing, benefits, and lifecycle management.
• Oversees the evaluation and launch of new card products, features, and loyalty programs to drive revenue growth and client engagement.
• Leads enterprise initiatives to increase card acquisition, activation, utilization, and retention.
• Provides senior oversight of card vendor relationships, including network partners, processors, and loyalty providers.
• Partners with the Director of Embedded Banking to oversee credit card activity, network and processing performance, and BIN sponsorship programs.
• Develops strategies to position the Bank as a market leader in Embedded Banking and BaaS credit card solutions.
• Ensures operational excellence, compliance, and scalability across all embedded credit card programs.
• Owns full P&L responsibility for assigned product lines, ensuring revenue growth, margin optimization, and cost efficiency.
• Oversees financial modeling, forecasting, and performance analytics to guide strategic decisions.
• Establishes and monitors enterprise level product KPIs, including cross sell, retention, profitability, and adoption metrics
• Leads risk assessments for all new and existing products, ensuring compliance with regulatory, operational, and reputational standards.
• Recommends policy, procedure, and product changes to senior leadership and governance committees.
• Ensures product delivery frameworks mitigate identified risks and support safe, compliant growth.
• Oversees enterprise go to market strategies, ensuring alignment across marketing, sales enablement, operations, and digital channels.
• Ensures consistent, compelling product positioning and messaging across all client touchpoints.
• Leads internal communication and training strategies to support product launches and ongoing adoption.
• Leads, mentors, and develops other Product Manager(s) responsible for individual product lines, ensuring strong execution, professional growth, and alignment with enterprise strategy.
• Establishes team structure, performance expectations, and development plans to build a high performing product organization.
• Understands, embodies, communicates, and instills corporate initiatives and vision, including the six Pillars of Success.
• Maintains client information in complete confidence.
• Completes other specified duties as assigned.
• Regular attendance required, working at the assigned worksite during regular business hours and/or assigned hours.
• Protect all client and bank information confidentially and follow all company policies.
• Understand, communicate, and instill the Company's mission, vision, and values (Pillars of Success).
• Complete monthly training in a timely manner to ensure knowledge of bank regulatory requirements, policies, and procedures.
• Working at the worksite during regular business hours and/or assigned hours.
• Other specified duties as assigned.
• Leadership Competencies

• Strategic Vision & Enterprise Thinking:

  Demonstrates the ability to translate organizational goals into long term product strategies that drive growth, profitability, and competitive differentiation. Anticipates market shifts, regulatory changes, and emerging technologies to position the Bank for sustained success.

• People Leadership & Talent Development:

  Builds, mentors, and leads a high performing team of Product Managers. Creates a culture of accountability, innovation, and continuous improvement. Provides coaching, feedback, and development opportunities to strengthen product management capabilities across the organization.

• Cross Functional Influence & Executive Communication:

  Effectively influences senior leaders and cross functional stakeholders to align on priorities, resolve conflicts, and drive enterprise wide initiatives. Communicates complex product strategies, financial impacts, and risk considerations clearly and persuasively at all organizational levels.

• Operational Excellence & Execution Discipline:

  Ensures product strategies are translated into actionable plans with clear milestones, KPIs, and accountability. Drives operational rigor across product development, go to market execution, and lifecycle management to deliver consistent, measurable results.

• Financial & Analytical Acumen:

  Demonstrates strong command of financial modeling, P&L ownership, pricing strategy, and performance analytics. Uses data driven insights to guide decision making, optimize profitability, and evaluate new product opportunities.

• Client Centric Innovation:

  Champions a deep understanding of client needs, behaviors, and expectations. Leads the design of differentiated product experiences that enhance client satisfaction, loyalty, and lifetime value.

• Risk Management & Regulatory Stewardship:

  Proactively identifies, assesses, and mitigates regulatory, operational, and reputational risks across all product lines. Ensures product strategies and execution frameworks align with compliance requirements and industry best practices.

• Change Leadership & Organizational Agility:

  Leads teams through transformation, ambiguity, and evolving priorities. Fosters adaptability, resilience, and a growth mindset across the product organization. Drives adoption of new technologies, processes, and operating models.
• Compensation & Benefits
• Full-time associates are eligible for our benefits package:
• Medical
• Dental
• Vision
• 401(k) plan
• Company paid life insurance
• Short and Long-term disability insurance
• Company paid vacation, paid leave and holidays
• Education & Experience
• Bachelor's degree in business, finance, marketing, or a related field highly preferred.
• Master's degree in business-related field preferred.
• Proven experience as a Product Manager, preferably in the banking or financial services industry, or significant experience in banking at a midsize or large national bank.
• Strong understanding of the product life cycle, product management principles, and banking regulations.
• Proficient at analyzing data to draw recommendations and conclusions. Highly effective at using data to drive campaign construction and product design.
• Strong financial analysis skillset with technical capabilities to build financial models with moderate complexity.
• Ability to work effectively in a team-oriented environment with exceptional communication and interpersonal skills.
• Experience with market research and data analysis in the banking sector.
• Proficiency with product management tools and software.
• High school diploma, GED, or equivalent education is required.
• Advanced level of proficiency with MS Office Suite of products required, with heavy use of Excel, PowerPoint and Power BI.
• Strong ability to present materials to all levels of organization.
• Physical Requirements
• The work environment is typical of a standard office or retail banking setting.

The position is sedentary, involving sitting most of the day, however, the position will involve moving about the workspace to reach entrances/exits, restrooms, conference rooms, or other areas within the work environment. Reaching may be required involving the ability to move arms in any direction. Office equipment, such as a computer and telephone, will be used requiring the ability to manipulate a keyboard, mouse, and/or keypad. The ability to decipher a computer screen or written documents is necessary. The ability to express or exchange ideas; impart information to clients, coworkers, or the public; or to convey detailed or important instructions; is required. The ability to receive and understand detailed information shared through oral or written communication is required. If participating in the hybrid work program, lifting of approximately 5 lbs. (laptop) is required at least twice daily.

Equal Opportunity Employer/Disabled/Veterans Academy Bank and Armed Forces Bank provides equal employment opportunities to applicants and employees without regard to race, color, religion, sex, national origin, protected veteran status, disability. Academy Bank and Armed Forces Bank provides affirmative action data on protected veteran status or disability. If you need an accommodation for any part of the employment process, please email humanresources@dfckc.com