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Sr. Solutions Marketing Manager - Cybersecurity
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What they do
A Cyber Security Manager or Administrator monitors, controls, and maintains systems that protect the security of large databases, including databases with customer information and patient files. Manages and administers the examination of client computer systems, identification of weak points in security, development and implementation of new systems, and monitoring and response to security issues.
$120,386 / year median in the U.S.
+3% projected growth
Job Description
- Remote Full time JR2411
- About Us
- Since 1989, SHI International Corp. has helped organizations change the world through technology. We've grown every year since, and today we're proud to be a $16 billion global provider of IT solutions and services.
- Over 17,000 organizations worldwide rely on SHI's concierge approach to help them solve what's next. But the heartbeat of SHI is our employees
- all 7,000 of them. If you join our team, you'll enjoy:
- + •Our commitment to diversity, as the largest minority•and woman-owned enterprise in the U.
- + •Continuous professional growth and leadership opportunities.
- + •Health, wellness, and financial benefits to offer peace of mind to you and your family.
- + •World-class facilities and the technology you need to thrive•in our offices or yours.
- Job Summary
- SHI's Solution Marketers are storytellers; simplifying complex concepts, crafting compelling narratives, and highlighting customer outcomes to drive go to market success. The Sr. Solution Marketing Manager
- Cybersecurity drives the positioning and go-to-market activation of SHI's cybersecurity portfolio, translating complex technical capabilities into compelling customer outcomes, differentiated narratives, and sales-ready solutions that accelerate pipeline growth and revenue.
- Role Description
Go-to-Market Leadership:
- + Translate executive business goals (pipeline, growth, churn reduction) into performance-focused GTM plans + Develop marketing strategies that address both business decision makers and technical audiences, including analysts, architects, CIOs, CTOs and CISOs.
Positioning and Messaging:
- + Define clear, customer-friendly solution narratives and positioning. + Differentiate SHI in the market byclearly defining ourunique value proposition, connectingproducts and services into a unified customer story. + Create targeted solution playbookswithpersona-specific content (CISO, CIO, etc.)to target SHI customers andprospects.
Market Analysis:
- + Conduct market, competitive, and customer research to keep a pulse on the landscape and help different teams (e.
Sales Enablement, Product Launches and Adoption:
- + Work with creative teams to craft high-impactmarketing and salesassets: messaging frameworks,ROI stories,sales sheets, andbattlecards. + Equippre-sales and non-technical teamswith messaging, use cases,andplaybooks, so they can confidentlyposition SHIsolutionsand outcomes. + Support advocacy programswithcase studies and customer success story development.
Content and Demand Generation:
- +
Pipeline Ownership:
Help achieve demand generation goals by creating and executing campaigns thatdrive qualified marketing leads into thepipeline. + Partner with content and editorial teams to develop a wide range of compelling content that resonates with the IT and procurement buyers and guides them through the purchase journeyincluding blogs,reports, etc.Thought Leadership and Analyst Relations:
- + Supportcybersecuritythought leadership programs bysupporting owned and earned media initiatives. + Support analyst relations,enhancingSHI'scybersecurityposition in the market.
Performance Metrics:
- + Define and track key performance indicators (KPIs) to measure the success of marketing initiatives and continuously optimize strategies based on data and feedback. + Provide updates to senior leadership on key strategic initiatives and plans.
- Behaviors and Competencies
- +
Analytical Thinking:
Can synthesize complex data, identify patterns, draw insights, and present findings clearly and understandably. +Business Acumen:
Can evaluate market trends and competitive landscape to identify opportunities and risks. +Communication:
Can effectively communicate complex ideas and information to diverse audiences and can facilitate effective communication between others. +Creativity:
Can generate innovative ideas that significantly impact processes, products, or services. +Customer-Centric Mindset:
Can proactively engage with customers to understand their needs and expectations. Develops and implements strategies to enhance customer satisfaction and loyalty. +Decision-Making:
Can analyze complex information, predict long-term consequences, and make decisions that align with strategic goals. +Project and Goal Focus:
Can optimize resources and efforts to ensure project goals are met efficiently. +Strategic Thinking:
Can analyze situations and can lead the development and execution of strategic initiatives. +Collaboration:
Can proactively seek out diverse perspectives, facilitate open communication among team members, and drive toward consensus and action. +Follow-Up:
Can proactively identify tasks that require follow-up, initiate necessary actions, and contribute to efficient workflow management.- Skill Level Requirements
- + Excellent copywriting ability
- Intermediate + Ability to understand the audience and adapt communications accordingly.
- Intermediate + Ability to create compelling and exciting messages that help SHI differentiate from our competitors.
- Intermediate + Ability to generate compelling, high-quality content across various digital formats.
- Intermediate + Proficiency in the entire Microsoft 365 Suite.
- Intermediate + Strong stakeholder management skills
- Intermediate + Excellent time management and organizational skills.
- Intermediate + Ability to manage a high-volume role and multi-task several projects at once.
- Intermediate + Ability to take ownership of assigned workload/projects and follow through to completion in a fast-paced environment.
- Intermediate + Ability to work effectively within all levels of a large, distributed organization, internally and externally.
- Intermediate
- Other Requirements
- + Completed Bachelor's degree or relevant work experience required + 5+ years of product, services or solutions marketing experience, preferably at high-growth B2B SaaS, hardware or IT services companies + Experience in B2B marketing, with exposure to both enterprise and SMB businesses + Ability to think strategically and develop comprehensive go-to-market plans + Strong technical literacy (particularly in AI) with the ability to understand and simplify complex concepts for different audiences + Proven ability to execute successful product launches that drive awareness and pipeline.
Preferred Skills:
- + Outstanding organizational skills to define and balance multiple projects with tight deadlines effectively within a dynamic environment. + A natural collaborator with a willingness to drive hands-on tactical execution + A winning attitude that inspires optimism, fun, and the desire to always be learning \#LI-AR115 The estimated annual pay range for this position is $145,000
- $175,000 which includes a base salary plus bonus. The compensation for this position is dependent on job-related knowledge, skills, experience, and market location and, therefore, will vary from individual to individual. Benefits may include, but are not limited to, medical, vision, dental, 401K, and flexible spending. Equal Employment Opportunity
- M/F/Disability/Protected Veteran Status Since 1989, SHI International Corp. has helped organizations change the world through technology. We've grown every year since, and today we're proud to be a $16 billion global provider of IT solutions and services. Over 17,000 organizations worldwide rely on SHI's concierge approach to help them solve what's next. But the heartbeat of SHI is our employees
- all 7,000 of them. If you join our team, you'll enjoy: + Our commitment to diversity, as the largest minority
- and woman-owned enterprise in the U.S. + Continuous professional growth and leadership opportunities. + Health, wellness, and financial benefits to offer peace of mind to you and your family. + World-class facilities and the technology you need to thrive
- in our offices or yours.