DIGITAL DATA ANALYST

DIGITAL DATA ANALYST

at Confidential

DIGITAL DATA ANALYST

at Confidential in Miami Beach, Florida Posted in 1 day ago.

Type:

full-time

Job Description:

DIGITAL DATA ANALYST OBJECTIVE

Oversee the design of customer journeys, manage commercial processes, update website content, and monitor customer experience across digital platforms and communications. Responsible for analyzing business and customer data, conducting internal surveys and reporting, as well as managing budgets, invoices, and related financial reporting to support strategic decision-making.

FUNCTIONS

Develop customer journeys and define functional requirements for Salesforce, including configuring communications in Marketing Cloud. Document commercial and operational processes in collaboration with business and operational units within the Vice Presidency. Manage department budgets, process and track invoices, and prepare periodic financial reports for leadership review.0 Request and coordinate updates to website content, product terms and conditions, and legal/regulatory requirements. Design, send, and monitor internal and customer satisfaction surveys to compile ISN and NPS (Net Promoter Score) indicators, as well as prepare detailed reports for management. Identify usability enhancements to improve traffic flows and overall customer experience. business dashboards, customer indicators, and data analytics to support operational and strategic initiatives. Track, analyze, and report on social media complaints and customer comments to identify trends, service gaps, and improvement opportunities. Prepare social media organic campaign performance reports, including engagement metrics, reach, and conversion insights. Collaborate with external agencies to review metrics and analytics, identify trends, and recommend improvements. As the organization grows, you may be asked to perform other related tasks as assigned.

REQUIREMENTS

Educational Background:

Bachelor's degree in Computer Science or Marketing.

Experience:

2-3 years in banking.

Functional Competences:

Data analytics and reporting Budget and invoice management Internal and external survey management Social media reporting and monitoring Writing and communication skills Organization and planning Empathy and customer focus Dynamism and innovation