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Adobe Marketo Engage Engineer-3
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IT Job Description Job Title:
Adobe Marketo Engage Engineer Location:
Remote Fulltime Job Description Adobe Marketo Engage Engineer- Troubleshooting advanced Marketo configuration or system behavior
- Understanding and modifying backend Marketo settings
- Lead scoring and scoring architecture
- Marketo Sales Insight (MSI) configuration and behavior
- Salesforce/Marketo integration questions
- Diagnosing issues that aren't easily answered through standard Marketo documentation
- Advising on best-practice configuration before we make system changes
- Occasional technical implementation or configuration changes Responsibilities
- Manage user creation, access permissions, and role governance within Marketo to maintain secure and compliant platform operations.
- Translate stakeholder requirements into technical Marketo configurations, reusable templates, and scalable operational solutions.
- Contribute to maintaining Marketo architecture, including folder structure, naming conventions, tokens, and operational program frameworks.
- Create and maintain fields, mappings, and synchronization logic between Marketo and CRM, ensuring schema alignment and high-quality data flow.
- Clone, configure, and validate forms, landing pages, and assets in Sandbox and Production environments to support development and testing cycles.
- Troubleshoot and resolve Marketo-CRM sync issues, including field conflicts, validation errors, and API related failures.
- Support and execute datatype changes, schema updates, and cross system compatibility checks to maintain integration stability.
- Lead Sandbox refresh activities, including configuration audits, asset restoration, and sync re establishment.
- Build, optimize, and maintain trigger-based campaigns, smart campaigns, and automated nurture workflows, ensuring performance and scalability.
- Assist with segmentation setup, audience management, and data governance, enabling accurate targeting and operational efficiency.
- Monitor campaign performance, system health, and operational alerts, implementing improvements and escalating issues when needed.
- Enforce data quality, compliance, and governance standards across Marketo and Salesforce to support accurate reporting and lead management. Qualifications
- 2-4+ years of hands-on experience with Adobe Marketo Engage in a technical or admin capacity.
- Strong understanding of Marketo architecture, smart campaigns, tokens, and operational programs.
- Experience managing Marketo-CRM sync, including field mapping and troubleshooting.
- Proficiency with APIs, webhooks, HTML/CSS, and basic JavaScript for technical configuration.
- Familiarity with data governance, lead lifecycle management, and marketing operations workflows.
- Ability to diagnose complex issues and communicate solutions clearly to both technical and non technical teams. Additional Desired Preferences
- Marketo Certified Expert (MCE).
- Solid CRM proficiency (Leads/Contacts/Accounts/ Opportunities, Campaigns, member statuses, routing).
- Integrations with LinkedIn, Google and Meta Ads.