Writer & Communication Specialist

Writer & Communication Specialist Chapman University, United States about 5 hours ago

Location:

Chapman, NEBRASKA

Deadline:

; Posting Details Position Information Position Title Writer & Communication Specialist Position Type Regular Job Number SA80324 Full or Part Time full-time 40 hours weekly Fair Labor Standard Act Classification Non-Exempt Anticipated Pay Range $26.29 Pay Range Information Chapman University is required to provide a reasonable estimate of the compensation range for this position. This range takes into account a variety of factors that are considered in making compensation decisions, including experience, skills, knowledge, abilities, education, licensure and certifications, and other business and organizational needs. Salary offers are determined based on the final candidate's qualifications and experience, as well as internal equity and other internal factors. The anticipated pay range is not a promise of a particular wage. Position Summary Information Job Description Summary Residing within the Office of Enrollment Management, the Writer & Communication Specialist plays a critical role in guiding prospective students, parents, and college counselors through the college search journey. This position combines strategic writing, digital content creation, and CRM management to enhance student recruitment and engagement efforts at both the undergraduate and graduate levels. Working closely with the Strategic Marketing & Communications team, as well as cross-campus departments, the specialist will craft personalized, multi-channel communications that consistently showcase the Chapman University experience and opportunities for prospective students. Responsibilities Write, build and support communications within the university's Slate CRM. Write, build, and deploy targeted communications within Slate CRM across multiple touchpoints, including email and text messaging campaigns, student-facing portals, event landing pages, and formal letters. Ensure CRM communications adhere to accessibility best practices and guidelines, ensuring inclusive and equitable experiences for all prospective students. Support email deliverability and contact data quality by executing targeted campaigns to re-engage contacts with bounced emails and invalid phone numbers. Write and update content for digital platforms utilized by potential students, families and counselors. Review, update, and optimize Chapman University's profile content on third-party college search platforms to ensure accurate and compelling institutional representation. Collaborate with Strategic Marketing & Communications' social media team to develop and distribute social content that supports enrollment goals. Maintain and update website content for pages managed by Enrollment Management to ensure current and accurate information for prospective students and families. Develop content to support in-person and virtual events. Draft presentations (virtual and in-person) for prospective students, families and college counselors. Manage the storage and promotion of virtual event recordings. Create content for digital signage used in the Visitor Center and for campus-wide events. Required Qualifications 3-5 years of experience in a writing, marketing, or enrollment-focused role. Strong written and verbal communication skills. Demonstrated creativity and attention to detail. Proficiency with Microsoft Office suite and Google Workspace. Ability to work collaboratively in a team environment. Passion for enhancing the student experience and supporting enrollment goals. Desired Qualifications Bachelor's degree in communications, marketing, English, or a related field. Experience creating content for digital platforms and social media. Knowledge of higher education recruitment and enrollment processes. Working knowledge of CRM software, such as Slate or Salesforce. Familiarity with marketing automation and customer journey mapping. Understanding of web content management and optimization. Project management skills and ability to handle multiple priorities. Special Instructions to Applicants Chapman University is an equal opportunity employer that provides equal employment opportunities to all individuals, regardless of their protected characteristics. All qualified applicants and employees are encouraged to and will receive consideration for employment without regard to race, color, religion, age, sex, sexual orientation, gender identity, gender expression, national origin, ancestry, citizenship status, physical disability, mental disability, medical condition, military and veteran status, marital status, pregnancy, genetic information or any other characteristic protected by state or federal law. Applicants for Staff and Administrator positions must be currently authorized to work in the United States on a full-time basis. The offer of employment is contingent upon satisfactory completion and outcomes of a criminal background screening and returning to the Office of Human Resources a signed original acceptance of the Chapman University Agreement to Arbitrate. Minimum Number of References Maximum Number of References