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Workforce Strategies Inc

Administrative/Marketing Assistant

Career Insights for Office / Administrative Assistant (General)

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Based on Michigan data

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What they do

An Office or Administrative Assistant performs administrative work in an office. Works in a wide variety of office settings, such as a company or business, or a government office or school. Manages paper and electronic files, uses office equipment including computers, responds to phone calls and emails, routes mail and maintains calendars and schedules.

$42,471 / year median in Michigan

-11% projected decline

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Job Description

Job Description An administrative assistant needed a for unique role combining traditional clerical support with digital community management and front-line client service in the solar industry The ideal candidate is a proactive multitasker who can maintain a structured office environment, has a social media background, experience in managing office operations, schedules, and digital content. Job Summary We are seeking a highly organized, versatile, and energetic Administrative Assistant to join our growing team, with a strong social media sense to help run our daily office tasks and grow our online presence. You will split your time between traditional office support and creating fun, engaging content for our social platforms.
Key Responsibilities Office Support:
Answer phones, greet visitors, manage calendars, order supplies and sort mail.
Customer Service:
Work with customers on scheduling installations, service calls and paperwork. Address routine client questions and handle basic service inquiries.
Follow-Up Care:
Conduct outbound follow-ups via phone or email to ensure client satisfaction and secure feedback.
File & Data Management:
Keep digital records clean, update databases, and handle basic reports and data entry.
Document Prep:
Prepare building and electrical permits, product warranty applications, lease and installation agreements, among others.
Social Media & Community Management Social Media Content:
Plan, write, and schedule posts for platforms like Instagram, LinkedIn, Facebook, YouTube, Nextdoor and TikTok.
Content Scheduling:
Maintain the monthly social media content calendar across platforms like Instagram, Facebook, YouTube, X, Nextdoor and LinkedIn.
Audience Engagement:
Monitor accounts daily, respond to direct messages (DMs) promptly, and interact with comments to build online community.
Performance Tracking:
Pull standard analytics reports to track engagement trends and follower growth.
Team Coordination:
Help prepare meetings, take notes, and support special marketing or office projects.
Qualifications & Skills Experience:
1-3 years of proven experience in an office administrative role, customer service environment, or social media support role.
Office Software:
High proficiency with Microsoft Office Suite (Word, Excel, Outlook).
Social & Marketing Platforms:
Experience with social media management dashboards (e.g., Hootsuite, Buffer) and email marketing systems.
Digital Skills:
Comfortable using Canva, CapCut and Adobe Premiere Pro, basic photo tools, and major social media networks.
Communication:
Great writing skills for clear emails and catchy social media captions.
Organization:
Strong time-management capabilities, ability to multi-task, stay on schedule, and pay close attention to detail. Strong to independently prioritize competing tasks throughout the workday.
Problem-Solving:
A patient, solutions-oriented approach when dealing with challenging customer situations or rapid-response digital messages.
Education:
High school diploma or equivalent required; Associate's or Bachelor's degree in Communications, Business, or Marketing is preferred. #KZO2 #Talroo2