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Design & Media
Creative Director
Shinnston, WV

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Joe R. Pyle Complete Auction & Realty Service

Creative Content Director

Job Description

About the Role The Creative Content Director brings the stories behind every property, estate, and auction item to life. Blending technical mastery with creative vision, this role captures high-impact visual assets that build trust, engage prospective buyers, and drive higher bids. This is a dynamic, field-first role: you will spend roughly 50% of your time on location across regional property sites capturing imagery and commercial footage, and the remaining 50% working from your home office editing, designing, and managing digital ad campaigns.
Core Responsibilities Real Estate Photography & Media:
Travel to property sites to photograph residential, commercial, land, and specialty real estate. Operate drones for aerial stills and fly-throughs. Edit and retouch video tours and high-res stills for MLS, web, and catalogs.
Commercial Video Production:
Script, film on location, and edit broadcast TV commercials and high-production promo spots for marquee real estate listings and major auction events.
Paid Social Media Management:
Set up, target, and execute paid ad campaigns across Meta (Facebook/Instagram), YouTube, and Google to drive web traffic and bidder registration.
Auction Item & Estate Photography:
Stage, light, and photograph personal property—from small collectibles to large estate assets—on site, highlighting key features with clean setups.
Graphic Design & Marketing Support:
Create branded digital ads, print flyers, social media assets, video thumbnails, and email graphics to support each campaign.
Asset Management & Equipment Care:
Maintain strict file organization and digital backups remotely. Keep all company camera, drone, audio, and lighting gear maintained and production-ready. Qualifications & Requirements Proven experience in real estate photography, commercial video production, and media editing. High proficiency with Adobe Creative Cloud (Lightroom, Photoshop, Premiere Pro/Final Cut Pro), Meta Ads Manager, and Canva. Direct experience executing and optimizing paid social media ad campaigns. FAA Part 107 Remote Pilot Certification (or willingness to obtain within 90 days). Self-motivated and capable of managing editing schedules and file deliveries independently from a home office environment. Valid driver's license, reliable transportation, and willingness to undertake ~50% regional travel for field shoots.
Benefits & Compensation Salary:
$40,000 - $60,000 per year (commensurate with experience)
Work Style:
Field-based production + Remote home editing
Retirement:
Competitive 401(k) with company match
Health Coverage:
Medical, Dental, and Vision insurance plans
Paid Time Off:
Comprehensive PTO package
Pay:
$40,000.00 - $60,000.00 per year
Benefits:
401(k) 401(k) matching Dental insurance Health insurance Paid time off Vision insurance Ability to
Commute:
Shinnston, WV 26431 (Preferred)
Work Location:
Hybrid remote in Shinnston, WV 26431