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Lighting Sales Representative 3 (Birmingham, AL, 35243) | 04/29/26

Job Description Summary:

• A Lighting Sales Representative with 10 to 15 years of experience is a senior-level professional responsible for leading and executing the sales strategy for lighting products and solutions.
• They work with clients, businesses, and organizations to offer expert guidance, build and manage key accounts, and achieve sales targets.

Key Responsibilities:

Client Relationship Management:

Cultivate and strengthen relationships with existing clients, understanding their evolving lighting needs, and identifying opportunities for upselling or cross selling lighting products. New Business

Development:

Identify and engage potential clients and industries that can benefit from lighting solutions.

• Create and implement strategies to expand the client base.

Technical Expertise:

Possess in-depth knowledge of a wide range of lighting products, including LEDs, fixtures, controls, and emerging technologies.

• Stay updated on industry trends and advancements.

Consultative Sales:

Provide comprehensive and tailored lighting solutions that align with clients' objectives, energy efficiency requirements, and budget constraints.

Sales Presentations:

Deliver persuasive presentations that showcase the features, benefits, and ROI of lighting products.

• Communicate complex technical details in a clear and concise manner.

Proposal Development:

Prepare detailed, customized proposals that include pricing, product specifications, and project timelines.

• Collaborate with internal teams to ensure proposal accuracy.

Negotiation:

Skillfully negotiate pricing, terms, and contracts to secure sales and meet or exceed revenue targets.

Order Management:

Oversee the order process, including order placement, delivery coordination, and installation when applicable.

• Ensure client satisfaction throughout the process.

Market Research:

Continuously analyze market trends, competitors, and customer preferences to identify and seize new opportunities.

Sales Leadership:

Lead, mentor, or manage a sales team, providing guidance, training, and support to achieve collective sales goals.

Networking:

Attend and actively participate in industry events, trade shows, and conferences to expand your professional network and generate leads.

Reporting:

Generate regular sales reports that offer insights into your activities, market conditions, and progress toward sales targets.

Qualifications:

• Bachelor's degree in business, marketing, or a related field.
• 10 to 15 years of experience in lighting sales or a related field, with a successful track record of meeting or exceeding sales targets.
• Comprehensive knowledge of lighting products, energy-efficient solutions, and industry trends.
• Excellent interpersonal and communication skills, both written and verbal.
• Strong technical aptitude to understand and explain complex technical details to clients.
• Exceptional negotiation, presentation, and leadership skills.
• Proficiency in customer relationship management (CRM) software.
• Willingness to travel as necessary to meet with clients and attend industry events.
• A Lighting Sales Representative with 10 to 15 years of experience is a seasoned professional with a deep understanding of lighting solutions.
• They are skilled at building and nurturing client relationships, have a strong track record in achieving sales goals, and often take on leadership roles within their organizations.