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Higher Education Administrator
Towson, MD
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Towson University

Assistant Director of Group Visits

Job Description

Job Summary Towson University (TU) has earned distinction as both a top 100 public university and one of the nation's great colleges to work for. Located north of Baltimore, TU currently enrolls over 20,000 students and is the second-largest university in the prestigious University System of Maryland. Towson University fosters a climate that is grounded in respect and supports the intellectual and personal growth of the entire university community. The Assistant Director of Group Visits holds a vital role in University Admissions and will be responsible for the co-administration of visitor experiences through on-campus tours and yield & recruitment events. In coordination with the Assistant Director of Campus Visits, this role will assist in the supervision of the student ambassadors, provide excellent customer service, and support daily operations to enhance visitor experiences on group visits, daily tours, department visits, and recruitment & yield events. This role will also provide Admissions Information Sessions, and lead tours when necessary. This person will help to coordinate the planning and execution of group visits from high schools, community-based organizations, and community colleges. This Assistant Director of Group Visits will report directly to the Senior Assistant Director of Marketing and Events. Responsibilities and Duties Manage campus visit experiences for admitted and prospective undergraduate students, including special populations such as international and transfer students, as well as schools, community organizations, and other visiting groups. This position manages the full group visit process, including intake, registration, scheduling, communications, logistics, CRM management, campus partner coordination, and Student Ambassador staffing and support. The position also supports daily campus tours and visits programs, coordinates information session presentations, and develops programs. In addition, this role is responsible for maintaining dedicated visit spaces, technology, and materials and providing responsive customer service through the campus tours phone line and shared email inbox to ensure a welcoming and well-coordinated experience for all visitors. In collaboration with the Assistant Director of Campus Visits, the Assistant Director of Group Visits shares responsibility for the overall planning and operation of the campus visit program. This includes developing the annual campus visit and group visit calendar, recruiting, hiring, training, and evaluating Student Ambassadors, and coordinating semester availability and staffing assignments across the student ambassador team. The position also serves on the Student Supervisor Committee and supports the maintenance and organization of visit materials, office and facility spaces, and daily operational coverage. Assist with the planning and execution of small, mid, and large-scale recruitment and yield events in conjunction with the Assistant Director of Visits, Assistant Director of Events and Senior Assistant Director. Support the planning & execution of social media marketing and other on-campus, off-campus, & virtual events in collaboration with other Admissions staff members. Help to coordinate visit experiences with other offices and departments on campus. Complete general admissions duties including, but not limited to, customer service, applicant processing, holistic review, on-campus events, special projects, campus committees, and any other duties as assigned. Understand admissions policies and requirements to ensure success within university admissions The work schedule for this position will require evenings and weekends during campus tours & events. Telework may be available for this position up to two days per week following the completion of 90 days of service in good standing.
Qualifications and Skills Required Qualifications:
Bachelor's degree Two years of relevant experience. Demonstrated experience in excellent customer service & event planning skills. Demonstrated strong problem-solving abilities, excellent verbal and written communication skills, and exceptional attention to detail. Work collaboratively in a team, possessing an innovative mindset and positive attitude. Possess a strong work ethic, interested in and attentive to cross-cultural communication and someone who actively contributes to the office welfare in a high-volume, fast-paced environment. Must possess strong analytical skills and the ability to work independently. The familiarity and use of technology is critical to the success of this position and the overall operation of the Office of University Admissions.
Preferred Qualifications:
Proficiency in software systems (e.g., Slate, Salesforce, and Trello) Experience in event planning, visit or group tour management or general customer service in higher education, retail, hospitality or related industries. Student or staff supervisory experience. Salary and Benefits $62,000 annually and full university benefits that include 22 days of annual leave, up to 17 holidays, personal and sick days; excellent health, life, and retirement plans; and tuition remission. Internal candidates selected for a lateral transfer may retain their current salary, subject to equity review and University compensation practices. For consideration, please submit a cover letter and resume with your online application. This position will be open for a minimum of 14 days.
Organization :
Academic Affairs Division Primary Location :
Main Campus Job Posting :
Nov 10, 2026

Benefits

  • Dental Insurance
  • Other Retirement and Savings
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