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Find & Apply For Pricing Analyst Jobs in West McLean, Virginia
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Market Product Pricing Lead
Job Description
Sparks Group, partnered with a nationally renowned forward-thinking government contractor is seeking a strategic, analytical Product Pricing and Monetization Strategist to develop pricing, packaging, and monetization strategies for technology products and solutions. This role will translate technical capabilities and customer needs into commercially viable offerings by defining pricing models, product tiers, bundles, and expansion opportunities. Working closely with Product, Engineering, Sales, Finance, Contracts, and Delivery teams, you will evaluate market demand, competitive positioning, cost structures, and profitability to support product launches, strengthen go-to-market strategies, and maximize long-term commercial value. Key Responsibilities Develop pricing, packaging, and monetization strategies for technology products and solutions, including pricing models, tiers, bundles, add-ons, and expansion opportunities. Translate technical capabilities and customer needs into clearly defined product offerings, pricing structures, and commercial value propositions. Analyze customer segments, market trends, competitive positioning, willingness to pay, delivery costs, and margin objectives to inform pricing decisions. Build pricing models, financial analyses, cost assessments, and business cases to evaluate pricing scenarios and commercial viability. Collaborate with Product, Engineering, Sales, Finance, Contracts, and Delivery teams to validate offerings, support product launches, and drive go-to-market execution. Key Requirements Bachelor's degree and 5+ years of experience in product pricing, monetization, pricing strategy, product management, financial analysis, or business strategy. Proven experience developing pricing and packaging strategies for software, cloud services, technology products, or complex solutions. Experience designing pricing models, product tiers, bundles, add-ons, or other monetization structures. Strong financial modeling and analytical skills, with the ability to evaluate costs, profitability, competitive positioning, and customer value. Excellent communication and stakeholder management skills, with the ability to translate technical and market insights into actionable business recommendations; experience in government contracting, cybersecurity, AI, or other regulated technology markets is a plus.