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Hospitality
Hotel Manager
Everett, WA

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Now viewing: Marketing & Events Manager — Pawsome Park & Lodge (Everett, WA)
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Pawsome Park and Lodge

Marketing & Events Manager — Pawsome Park & Lodge (Everett, WA)

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Job Description

About us Pawsome Park & Lodge is Everett's indoor dog park, daycare, boarding, self-wash and Barkside Cafe — all under one roof. We're a community hangout as much as a pet-care facility, and we're looking for a marketer who can grow that community both online and in our building. What you'll do Own our social media. Plan, shoot, write, post and engage across Instagram, Facebook, TikTok and Google Business Profile. You'll be on the floor capturing real dogs, real members, real moments. Run our paid ads. Build, launch and optimize Meta and Google campaigns for daycare, boarding, memberships and events. Track spend, report on cost per lead and cost per new member. Keep our website working. Update pages, pricing, promos and landing pages; improve accuracy and conversion; manage basic SEO and local listings. Drive outreach campaigns. Email and SMS campaigns to members and prospects, plus local partnerships — vets, groomers, rescues, breweries, apartment communities and neighboring businesses. Plan and host events — at least 3 per week. Yappy hours, puppy socials, breed meetups, adoption events, holiday parties, vendor pop-ups and member appreciation nights. You'll handle the concept, the promotion, the setup, the day-of hosting and the follow-up. Report on results. Track what's working, what isn't, and where the next dollar should go. What we're looking for 3+ years of hands-on marketing experience with a strong, demonstrable track record (portfolio, metrics or case studies expected) Proven experience running paid social and search campaigns and managing a budget Strong social content skills — you can shoot and edit good photo and video on a phone and write copy that sounds human Comfortable with website CMS edits, email marketing platforms and basic analytics Event planning and hosting experience; genuinely enjoys being the person in the room welcoming people Excellent written and verbal communication; organized, self-directed and deadline-driven Available for some evenings and weekends when events run Comfortable around dogs of all sizes and energy levels Nice to have Experience in pet care, hospitality, fitness, retail or another membership or local-service business Graphic design skills (Canva, Adobe) for signage, flyers and promo materials Local knowledge of Everett and Snohomish County media, groups and partners Why you'll like it here Real ownership of the marketing function — your ideas ship the same week A fun, dog-filled workplace with a cafe on site Direct access to the owner; no layers of approval Compensation grows with performance: strong results lead to raises and promotion opportunities, so what you build here is what you earn.
Pay:
From $17.13 per hour Expected hours: 20.0 - 40.0 per week
Benefits:
Employee discount
Work Location:
In person

Benefits

  • Dental Insurance
  • Discounts/Reimbursements