Find & Apply For Chief Marketing Officer Jobs in Washington, D.C.

Description A rapidly growing consumer-facing organization is seeking an experienced marketing executive to provide strategic leadership during a pivotal phase of business growth and expansion. This contract engagement offers the opportunity to influence company-wide marketing direction, elevate brand performance, and drive customer growth initiatives while partnering closely with executive leadership. We are looking for someone to bring a blend of strategic vision and operational excellence, with a strong background in customer acquisition, retention, brand development, and revenue-focused marketing. Experience supporting multi-unit, retail, franchise, hospitality, healthcare, consumer services, or other location-based businesses is highly preferred.

Responsibilities:

+ Provide executive oversight for the company's marketing function, ensuring alignment between business objectives, growth initiatives, and marketing investments.

+ Lead, coach, and develop a high-performing marketing team, including both people leadership and day-to-day operational management.

+ Design and execute customer-centric marketing programs that strengthen brand awareness, increase market share, and improve customer engagement.

+ Use performance analytics, consumer insights, and market intelligence to inform strategy and optimize marketing effectiveness.

+ Support aggressive growth initiatives by developing and implementing marketing plans tied to new market and location expansion.

+ Partner with senior leaders across operations, sales, finance, and product teams to drive strategic planning, market positioning, and commercial success.

+ Direct demand generation and customer growth initiatives while ensuring marketing continuity and executional excellence throughout the engagement.

+ Oversee integrated campaigns across digital, traditional, local, and brand marketing channels to maximize customer acquisition and business performance.

+ Evaluate marketing processes, resources, and team structure, identifying opportunities to improve efficiency, scalability, and overall impact.

+ Establish measurable KPIs and reporting frameworks to track performance and demonstrate marketing's contribution to business growth.

Ideal Background:

+ 10+ years of progressive marketing leadership experience, including responsibility for enterprise-level strategy and team leadership.

+ Proven success leading marketing organizations within consumer-facing businesses, particularly those operating across multiple locations or markets.

+ Strong foundation in growth marketing, brand strategy, customer lifecycle management, and demand generation.

+ Demonstrated ability to drive measurable business outcomes through data-driven decision-making and performance optimization.

+ Experience leading cross-functional initiatives and influencing executive stakeholders.

+ Strategic thinker with a hands-on approach and the ability to thrive in fast-paced, growth-oriented environments.

+ Strong communication, leadership, and change-management skills with a track record of building alignment across diverse teams.

Requirements What You'll Do:

+ Serve as the senior marketing leader, providing strategic direction across brand, growth, customer engagement, and market expansion initiatives.

+ Lead and develop the marketing organization, fostering collaboration, accountability, and high performance across the team.

+ Create and execute comprehensive marketing plans that increase customer acquisition, strengthen loyalty, and improve long-term customer value.

+ Analyze market trends, customer behavior, and campaign performance to identify opportunities and optimize results.

+ Develop go-to-market strategies that support expansion into new markets and the launch of additional locations.

+ Partner closely with executive leadership and key business functions to align marketing efforts with organizational priorities and revenue objectives.

+ Drive integrated growth marketing initiatives across digital, local, brand, and customer experience channels.

+ Assess and enhance marketing operations, processes, and resource allocation to improve scalability and efficiency.

+ Establish performance metrics and reporting mechanisms to measure marketing effectiveness and business contribution.

+ Ensure the organization maintains a strong and consistent presence across all customer-facing marketing activities Innovation starts with people.® Robert Half is the world's first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles. Robert Half works to put you in the best position to succeed. We provide access to top jobs, competitive compensation and benefits, and free online training. Stay on top of every opportunity - whenever you choose - even on the go. Download the Robert Half app (https://www.roberthalf.com/us/en/mobile-app) and get 1-tap apply, notifications of AI-matched jobs, and much more. All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit roberthalf.gobenefits.net for more information. © 2025 Robert Half. An Equal Opportunity Employer. M/F/Disability/Veterans. By clicking "," you're agreeing to Robert Half's Terms of Use (https://www.roberthalf.com/us/en/terms) and Privacy Notice (https://www.roberthalf.com/us/en/privacy) .