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Marketing
Chief Marketing Officer
Lubbock, TX

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Alliance Credit Union

Senior Vice President of Marketing

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Job Description

Total Cash Compensation will range from $135,000 - $175,000. The Senior Vice President of Marketing reports directly to the Chief Executive Officer and serves as
ALLIANCE
Credit Union's senior marketing executive. The position is accountable for business-focused marketing strategy, brand stewardship, organizational growth, and leadership of the Marketing Department. Success requires strong business judgment, effective people management, meticulous attention to detail, and consistent execution of marketing programs in alignment with the Credit Union's strategic goals. The SVP is expected to champion a data-driven approach to planning, executing, and measuring marketing initiatives wherever practical, using results to guide decisions and continuous improvement.