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Social Media Manager TOJI Co. Glendale, CA Job Details Full-time $71,000 - $88,000 a year 1 hour ago Benefits Health insurance Employee discount Qualifications Digital marketing campaign setup Social media advertising campaigns Marketing project management Live streaming Social media engagement tracking Influencer partnership campaigns Managing marketing teams Data analysis reporting Social media management Media performance reporting Managing PR campaigns Key Performance Indicators Social media engagement Team management SEO Media data analysis Event photography Managing projects TikTok Marketing analytics Social media brand management Social media content videography Cross-functional collaboration Task assignment Instagram Digital content creation project management Delegation Cross-functional communication Campaign performance reporting Copywriting Full Job Description Position Overview As the Social Media Manager at TOJI Co., you will be responsible for developing, implementing, and managing the organization's social media strategy to increase brand awareness, engage target audiences, and support overall marketing and business objectives. This role oversees content planning, platform management, community engagement, campaign execution, and performance analysis across all major social media channels. Collaborating with cross-functional teams, you will help maintain organized workflows, support campaign execution, and ensure all social media and operational activities align with overall business goals.

Instagram:

https://www.instagram.com/cloudcafe_official

TikTok:

https://www.tiktok.com/@sipcloudcafe Essential Job Functions Manage and lead the Social Media team, ensuring alignment with brand strategy Coordinate PR outreach and partnerships to support brand initiatives Plan, operate, and host livestream events Drive content ideation and creation across social media platforms Develop, execute, and monitor social media advertising campaigns Create meaningful reports to track performance metrics and analyze analytics to optimize engagement and growth Collaborate with cross-functional teams to ensure cohesive messaging and support overall marketing objectives Provide on-site event support for marketing activations, events, pop-ups as requested, including beverage preparation for influencers and customers Occasional travel to support business and retail client meetings Responsibilities Social Media Team Management Manage and lead the Social Media team, including task delegation and follow ups. Approve content before posting. Track progress on individual task lists and follow up with management as needed. Run daily morning meetings and monthly check-ins with team members. Prepare social media recaps and analytics reports. Schedule and manage weekend posts across platforms (Instagram, Instagram Stories, & TikTok) TikTok Livestream Management & Hosting Coordinate with TikTok HQ and follow up on show planning. Monitor TikTok analytics and present recap reports. Host livestreams per week, including updating price lists, planning promotions, and brainstorming content bundles. PR & Influencer Coordination Maintain and update PR influencer lists. Conduct influencer outreach via email and DMs, and follow up as needed. Repost influencer content on social media channels. Content Creation Support content development across all platforms (Instagram, TikTok, Pinterest, & Red Note) and all brands (Clöud Café etc.) Brainstorm content ideas and plan campaigns. Serve as photographer and model for content. Film, edit and post content. Write compelling copy for posts and campaigns. Required Skills and Experience 2-3 years of proven social media account growth at a CPG or Consumer brand. Proven experience managing social media teams and coordinating campaigns across multiple platforms (Instagram, TikTok, etc.). Strong understanding of social media analytics, reporting, and performance optimization. Experience hosting and managing livestreams, including planning promotions and engaging audiences. Familiarity with PR and influencer outreach, including maintaining relationships and coordinating collaborations.

Expertise in content creation:

photography, videography, editing, copywriting, and campaign ideation. Excellent organizational and project management skills, with the ability to delegate tasks and track progress effectively. Strong communication and interpersonal skills to collaborate with cross-functional teams. Ability to adapt quickly, multitask, and support operational needs as they arise Proficiency with social media management tools, analytics platforms, and basic design/editing software.

Pay:

$71,000.00 - $88,000.00 per year

Benefits:

Employee discount Health insurance

Work Location:

In person