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Communications / Public Relations Manager
West Hollywood, CA

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Now viewing: Director, Consumer Products & Experiences Communications
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Rose International

Director, Consumer Products & Experiences Communications

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Job Description

  • Hours:
    9 am to 6 pm; however, flexibility will be required at times, as we may need to adjust based on Global meetings
  • Location:
    Los Angeles, CA or New York, NY
  • Required Education:
  • Bachelor's degree
Required Experience:
  • 10+ years of publicity experience requiredRequired qualifications:
  • Must have strong relationships with consumer and lifestyle press, entertainment and licensing trade press, and business press
  • Excellent writing skills and superior communication skills
  • Strong team player
  • Ability to work cooperatively with colleagues at all levels
  • Organizational ability with keen attention to detail
  • Ability to multitask in a fast-paced, deadline-driven environment
  • They should have experience across multiple consumer products experiences and categories such as consumer package goods, hotels/theme parks, live tours, consumer press or trade.
Job overview:
  • This team oversees global communications and is a team of one; the volume has increased, and we need an additional resource with director-level experience who can support client-facing responsibilities and is a critical thinker with executive presence who will be able to handle entire projects from beginning to end.
Responsibilities:
  • Support our customers/clients, in a reactive support model but also strategize and support proactive communications plans to support the business.
  • Triage tasks reactively, and strategize proactively for business consumer and trade press.
  • Create, manage and execute internal and external global communications strategies for company Products and Experiences.
  • Develop and execute wholistic global external communications campaigns, including trade and consumer press across print, digital, TV and podcasts, for the Products & Experiences division as it relates to achieving the team's goals and to further elevate the team's expertise.
  • Identify opportunities and pitch global, national and local press to further amplify franchises through Products and Experiences.
  • Manage press related to Products & Experiences media events and trade shows, including Toy Fairs, Licensing Expo, Brand Licensing Europe and seasonal product opportunities such as Back To School and Holiday.
  • Write department-initiated press releases and pitches as assigned.
  • Establish and execute global internal communications strategy with the goal of keeping the team connected, informed and inspired.
  • Serve as a point of contact for Products & Experiences partners in all lines of business to provide strategic support and manage press releases.
  • Serve as day-to-day contact for the Products and Experiences department, coordinating assigned projects, inquiries and required assets.
  • Maintain Products & Experiences press lists.
  • Contribute to publicity efforts across all Communications teams as needed.
  • Only those lawfully authorized to work in the designated country associated with the position will be considered.
  • Please note that all Position start dates and duration are estimates and may be reduced or lengthened based upon a client's business needs and requirements.
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Benefits

  • Dental Insurance